D'autres livres qui pourraient vous intéresser

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  Digital Marketing Mastery -...

  Virversity Online Courses

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  Unlock your digital marketing potential with our Digital Marketing Mastery course, ideal for beginners and experienced marketers alike. This comprehensive course covers essential insights and advanced strategies to elevate your marketing efforts. Gain the skills to execute effective campaigns and drive measurable results for your business.Master key digital marketing strategies, from understanding customer journeys to setting clear marketing goals and identifying target audiences. Explore essential channels like SEO, PPC, social media, and email marketing. Learn to create engaging content, optimize for search engines, and design impactful ad campaigns. Boost conversion rates with analytics and stay ahead with future trends and emerging digital marketing technologies.Our course provides a solid foundation in digital marketing concepts, guiding you through the customer journey and digital marketing funnel. Learn to define measurable goals, identify target audiences, and create valuable content that drives engagement and traffic. Dive deep into SEO, from keyword research to link-building, and explore paid advertising basics, including PPC and display ads.Master social media marketing to effectively engage audiences and build strong email lists for direct communication. Track campaign performance using analytics and boost conversion rates, ensuring impactful results. Stay competitive by exploring future trends and emerging technologies in the digital marketing landscape.Upon completion, you'll possess a comprehensive skill set to run successful digital marketing campaigns. Confidently navigate the dynamic digital space, drive business growth, and achieve your marketing goals.

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  Global Expansion Go-to-Market...

  Jan Buis

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  Is global expansion of your business becoming inevitable?Have previous global expansion efforts failed?Are there too many unknowns in your global expansion strategy?
  This book, titled Global Expansion Go-to-Market Strategies for Scale-Ups, is a comprehensive guide structured into four essential steps. These steps are designed to be followed sequentially, from the initial feasibility study, through choosing the appropriate Route-to-Market, considering local resources, up to establishing an efficient visibility strategy in new regions.
  The author has created this book with Scale-Ups in mind. For companies with limited budgets, taking a misaligned approach to global expansion can be more costly than anticipated. Such missteps can lead not only to financial losses but also to lasting scars and foster negative sentiments toward future expansion efforts.
  Recognizing the time constraints faced by Scale-Up management teams and their investors, this book draws from real-life, practical experience. It encourages stakeholders to invest the necessary time and resources up front, ensuring that both the company and its leadership are thoroughly prepared for the journey to becoming a global player.
  Each of the four steps is also available as an individual eBook, providing the opportunity to share relevant insights with team members without needing to distribute the entire book.

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  Passive Income Strategies -...

  Carmelo Parisi

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  **Achieve Your Dreams and Build Passive Income with Goal Setting**   
  Do you dream of owning your ideal home, driving your favorite car, excelling in your career, earning more money, or achieving your perfect body? If you’re passionate about making these dreams a reality but don’t know where to begin, this book is your guide.   
  Living without a plan can feel empty and aimless—I’ve been there. My turning point came when I realized I wasn’t setting clear goals. Once I discovered the importance of defining aspirations and taking actionable steps, my life transformed.   
  **In this book, you’ll learn the 5-keys method to success:**   
  - **Self-Discovery:** Understand where you stand and where you want to go.   
  - **Breaking Limits:** Eliminate mental blocks holding you back.   
  - **Expectations:** See how goal setting impacts your life, career, and relationships.   
  - **Core System:** Master a proven method to rewire yourself for success.   
  - **Next Steps:** Set goals, achieve results, and repeat the cycle for continuous growth.   
  Achieving your dreams doesn’t require extra money or hours of your day—just commitment and determination.   
  Ask yourself: How badly do you want to succeed? If you’re ready to become the best version of yourself, take action today.   
  **Scroll up and click the Buy Now button to start your journey to success!**

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  Mastering Agile Leadership - 10...

  Amarsingh Gaikwad

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  Good Power - Leading Positive...

  Ginni Rometty

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  One of the world's most respected leaders, former IBM CEO Ginni Rometty overcame childhood and financial struggles to embark on a groundbreaking career that took her from entry-level engineer to eight years as the first woman CEO of an iconic global company. 
   
   
   
  Forty years in business and public advocacy taught Rometty the transformative power of leadership that blends authenticity, relationships, and curiosity with vision, rigor, and conviction. In her personable yet direct voice, Rometty reveals experiences that taught her how to orchestrate change for clients, companies, and communities. Her lessons and stories offer a blueprint for how we can all drive meaningful change in positive ways—a concept she calls "good power." 
   
   
   
  The book begins with raw, vivid memories from Rometty's youth and early professional life as she reflects on the trauma and role models that influenced how she later thought about good power. Rometty then shares how she strived to use good power during her career and as a transformative CEO. Five principles—be in service of many stakeholders, build belief among skeptics, make tough choices, champion tech ethics and inclusion, be resilient—show how to navigate tension and build trust on the path to real change. She also shows how good power can scale to address urgent societal issues, even in our polarizing times.

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  Succession Thinking - Build a...

  Bill Withers

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  Your business may be financially successful, but you are probably still central to too many decisions. And feelings of being stuck, overwhelmed or lonely are common. Succession thinking is an SME business-building approach to help you build a resilient organisation that can deliver long-term success while also increasing the value of your business. It is also an approach where you don't lose your entrepreneurial roots. 
  When you started your business, your core motivations may have been solving a specific problem and being your own boss. Or to develop new wealth-creation opportunities. Whatever your founding story, the journey develops and your motivations change. What do you now want your business to deliver, and for whom? This book provides direction for you as an Owner-Leader. You will learn how to: 
      * create and share your vision for your business 
      * build leadership that will last beyond you 
      * develop and embed your values into your organisation 
      * put the right people in the right roles 
      * monitor and store key business data 
      * get your partners, managers and team all rowing in the same direction 
      * take advantage of the opportunities and flexibility of running an SME. 
  Your business will be driven by investing in people, and you can challenge traditional power hierarchies and ideas that undermine sustained success.

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