D'autres livres qui pourraient vous intéresser

• 

  From Breakthrough to Blockbuster...

  Lisa N. Drakeman, Donald L....

  • 0
  • 0
  • 0

  Beginning in the 1970s, several scientific breakthroughs promised to transform the creation of new medicines. As investors sought to capitalize on these Nobel Prize-winning discoveries, the biotech industry grew to thousands of small companies around the world. Each sought to emulate what the major pharmaceutical companies had been doing for a century or more, but without the advantages of scale, scope, experience, and massive resources. 
   
   
   
  Biotech companies have met the challenge by creating nearly 40% more of the most important treatments for previously unmet medical needs. Moreover, they have done so with much lower overall costs. 
   
   
   
  From Breakthrough to Blockbuster focuses on both the companies themselves and the broader biotech ecosystem that supports them. It paints a portrait of the crucial roles played by academic research, venture capital, contract research organizations, the capital markets, and pharmaceutical companies, demonstrating how a supportive environment enabled the entrepreneurial biotech industry to create novel medicines with unprecedented efficiency. In doing so, it also offers insights for any industry seeking to innovate in uncertain and ambiguous conditions.

  Voir livre

• 

  Why Businesses Fail? S01E03

  Amar Deshpande

  • 0
  • 0
  • 0

  Running a business can be challenging when a crisis hits. Managing the day-to-day affairs and operations of a company during a global pandemic can be really challenging. On top of that, if a business is in the space of offering services to offices, what challenges do office closures and work from home pose? Is this an opportunity for a business to really look inward and transform itself? Or should the business leader keep a low profile and ride out the storm?  Listen to a fascinating interview with Murali Sunderraghavan, CEO of K-Lib library solutions, a Bengaluru based company which offers library solutions to Corporates. Murali shares his experience in surviving the first year of the Pandemic. He also discusses specific actions taken by the K-Lib team to maintain customer connect and innovative approaches adopted to generate engagement. In other words, adapting the business to continue creating value for their customers in these challenging times.
   This episode brings forth some interesting questions, such as:
  Will this approach payoff over the long term?
  Is this the right approach? And finally,
  Is there a one size fits all solution that can be adopted by others?
  
  We encourage you to listen to this episode and explore the answers yourself.

  Voir livre

• 

  Virtual Natives - How a New...

  Leslie Shannon, Catherine D. Henry

  • 0
  • 0
  • 0

  We're living through what is arguably one of the most exciting, confusing, and powerful social moments in the history of humanity, the shift from the Digital Age to the Virtual Age. This shift is being driven by technology, and the people who are leading it are the ones who know it best: the Virtual Natives. This book will introduce you to the Virtual Native cohort and mindset, decipher their socio-cultural and economic experiences, and unpack their expectations of companies looking to engage, market, or employ them. 
   
   
   
  In this book, we explore how Virtual Natives are deploying the new technologies driving the virtualized world; how relationships and work habits are being virtualized; ten main Virtual Native-led behaviors that are upending work and culture; and how Virtual Natives are evolving their expertise into a full-blown economy. 
   
   
   
  This is nothing short of a cultural revolution. Virtual Natives are the driving force behind a seismic change that is redefining the world through technology and virtual worlds: this book tells you how they are navigating everything from AI to Augmented and virtual reality, gaming, blockchain and Web3 in easy, accessible language. To understand the future, listen to Virtual Natives.

  Voir livre

• 

  Selling at Fairs - Tactics to...

  Jim Carsson

  • 0
  • 0
  • 0

  Listen to these tactics from an experienced vendor who has attended dozens of events.  
  The author relates his experiences of signing up for local fairs, paying a fee, and trying to talk to people to make a profit. These experiences have helped him and his partner gain insights in selling and marketing. Selling at events is an art by itself. No matter which product you’re selling, there are things you need to know about positioning, target groups, approaching people, estimating your costs, and customers’ behavior that can help you increase your sales and maximize your profits. Take it from a guy who has been there and start listening now so you can save yourself some money and make more with your business as a vendor. Selling to a bunch of mindless sheep walking by, observing things but never having the tendency to pull out their wallet, is difficult, but if you do it the right way, you can actually convince them that your product or service is worth it and make hundreds of dollars each day you are there.

  Voir livre

• 

  Genius Makers: Book Summary &...

  Briefly Summaries

  • 0
  • 0
  • 0

  This is a concise summary and analysis of Genius Makers, by Cade Metz.
   
  It is not the original book and is not affiliated with or endorsed by Cade Metz.
   
  Ideal those seeking a quick and insightful overview.
   
  Genius Makers delves into the competitive and high-stakes world of artificial intelligence, uncovering the stories of the brilliant minds and groundbreaking technologies behind the rise of AI. The book examines the battle between tech giants and researchers to create the most powerful AI systems, exploring the ethical dilemmas, power struggles, and transformative potential of this technology. It provides a compelling look at the revolution shaping our future and the people driving it.

  Voir livre

• 

  Irresistible Change - A...

  Phil Gilbert

  • 0
  • 0
  • 0

  Irresistible Change: A Blueprint for Earning Buy-In and Breakout Success details one of the largest and most formidable transformations in corporate history: to shift the foundations of work for IBM's nearly 400,000 employees and thousands of interdisciplinary teams across 180 countries and help them become more entrepreneurial, agile, and customer focused.  
   
  Written by Phil Gilbert, IBM's former general manager of design and architect of this ambitious change effort, this book is part narrative and part field guide. It describes how the choices made at IBM affected the change Program Office's development at each stage of its growth and provides listeners with key insights they need to conduct transformational change within their own organizations. 
   
  This book includes insights on:Getting buy-in for change, the biggest challenge that holds back even the most ambitious change efforts, by making it something exciting rather than inevitableSeeing change as a high-stakes "product" deserving of the same resources and rigor as your top-performing business linesRecognizing today's newly empowered and often skeptical employees who resist authority and value autonomy and stability

  Voir livre