D'autres livres qui pourraient vous intéresser

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  The Last Traverse - Tragedy and...

  Ty Gagne

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  On a mountain somewhere above treeline, in some of the coldest and worst winter conditions imaginable, two men lie unconscious in the snow as explosive winds batter the nearby summits. 
   
   
   
  In The Last Traverse: Tragedy and Resilience in the Winter Whites, Ty Gagne masterfully lays out the events that led up to an epic and legendary rescue attempt in severe and dangerous winter conditions in the White Mountains of New Hampshire. More than a cautionary tale, it is a tribute to all the volunteers and professionals who willingly put themselves in harm's way to save lives. This is a must-listen for anyone who hikes the Whites.

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  Cashvertising Online - How to...

  Drew Eric Whitman

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  The latest book from Dr. Direct™ will show you how to master online advertising and enhance your social media strategies. This is the perfect companion to the author’s bestselling book Ca$hvertising.   Cashvertising revealed the secrets of ad agencies to the masses. With Cashvertising Online Whitman reveals even more and how to implement his advice in clear-language to increase your bottom line. Most books discussing online ads teach things like: how to create accounts, how to select demographics, what options to select (video vs. carousel vs. slideshow, etc.), and other topics like maximizing the use of Facebook pixels for fine-tuning your target audience. To create successful Facebook, Instagram, Twitter ads, not only do you need to know copywriting basics, but you also need to understand the highly personal nature of the medium. The successful copywriter needs to make the shift to the highly personal “you and me” approach and learn how to sell without expressing the typical appearance of salesmanship. Likewise, a number of books teaching email marketing primarily focus on things like mailing lists, segmentation, funnels, and automation. All important stuff to be sure, but unless your sales copy is persuasive, these things aren’t worth a damn. The majority of these books spend little time teaching readers how to use the power of advertising and consumer psychology in the Facebook and email environments to cause people to actually respond—the whole purpose of advertising! Cashvertising Online is not a book on general copywriting. Instead, it examines the hidden principles specific to actual successful online ads and email promotions and the numerous and potent psychological techniques they employ that make them so persuasive.

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  Physics of Semiconductor Devices...

  Mark Hedges

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  This book explores the fundamental principles governing semiconductor materials and their applications in electronic devices. Covering topics such as charge carrier behavior, band structure, pn junctions, MOSFETs, and diodes, this book provides an in-depth look at how semiconductors function at the microscopic level. It delves into key concepts like doping, conductivity, and quantum effects, bridging the gap between theoretical physics and practical electronics. Essential for students, engineers, and researchers, this work serves as a foundational guide to understanding and designing modern semiconductor technologies.

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  The New Fire - War Peace and...

  Andrew Imbrie, Ben Buchanan

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  Artificial intelligence is revolutionizing the modern world. It is ubiquitous—in our homes and offices, in the present and most certainly in the future. Today, we encounter AI as our distant ancestors once encountered fire. If we manage AI well, it will become a force for good, lighting the way to many transformative inventions. If we deploy it thoughtlessly, it will advance beyond our control. If we wield it for destruction, it will fan the flames of a new kind of war, one that holds democracy in the balance. As AI policy experts Ben Buchanan and Andrew Imbrie show in The New Fire, few choices are more urgent—or more fascinating—than how we harness this technology and for what purpose. 
   
   
    
  The new fire has three sparks: data, algorithms, and computing power. These components fuel viral disinformation campaigns, new hacking tools, and military weapons that once seemed like science fiction. To autocrats, AI offers the prospect of centralized control at home and asymmetric advantages in combat. It is easy to assume that democracies, bound by ethical constraints and disjointed in their approach, will be unable to keep up. But such a dystopia is hardly preordained. Combining an incisive understanding of technology with shrewd geopolitical analysis, Buchanan and Imbrie show how AI can work for democracy. With the right approach, technology need not favor tyranny.

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  Calming Ocean Waves and Bird...

  Luna Brook

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  Escape into a sanctuary of sound with Calming Ocean Waves and Bird Sounds: 8D Immersive Audio White Noise for Deep Sleep, Relaxation, and Stress Relief. This immersive soundscape audiobook transports you to the shoreline, where the rhythmic ebb and flow of the ocean blends seamlessly with the gentle songs of coastal birds. Designed with advanced 8D audio technology, the natural sounds swirl around you in three-dimensional space, creating an enveloping atmosphere that soothes the mind, relaxes the body, and restores balance.
   
  Whether you’re seeking deeper, more restful sleep, relief from stress and anxiety, or a calming background for meditation, yoga, or focus, this soundscape provides a continuous, uninterrupted experience that masks distractions and nurtures inner peace.
   
  
  Key Features
  
   
  8+ hours of continuous ocean waves and bird sounds blended with white noise for deep relaxation and stress relief
  
   
  8D immersive audio technology creates a moving, spatial soundscape that surrounds your senses (best enjoyed with headphones)
  
   
  Natural white noise effect helps block out external distractions, perfect for sleep, study, or work
  
   
  Promotes restful sleep by quieting the mind, reducing anxiety, and activating the body’s relaxation response
  
   
  Enhances mindfulness practices such as meditation, yoga, journaling, or breathwork
  
  
  
   
  Portable serenity — perfect for travel, office, or any space that needs a calming atmosphere
  
   
  Designed to help you fall asleep faster, stay asleep longer, and wake up feeling refreshed
  
  
   
  Press play and allow nature’s embrace to restore your balance, renew your energy, and carry you into serenity.

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  Beyond the Visible - Exploring...

  Dirk Fallon

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  The universe is filled with countless forces that shape our world, yet many of these forces remain invisible to the human eye. These unseen forces have a profound impact on our lives, even though we often don't fully comprehend their influence. Some are well-known, like gravity, while others, such as dark matter, remain shrouded in mystery. 
  Gravity is perhaps the most familiar invisible force, as it affects everything in the universe. It pulls objects toward each other, dictating the movement of planets, stars, and galaxies. The force of gravity keeps our feet firmly planted on Earth and governs the orbits of celestial bodies. While its effects are clear, gravity itself is not something we can see, touch, or directly measure. Instead, scientists observe how it influences the motion of objects in space, helping them calculate the mass and structure of planets and stars. 
  Another crucial invisible force is the electromagnetic field. Electromagnetic forces govern the interactions between charged particles, such as electrons and protons. These forces are responsible for phenomena like light, magnetism, and electricity. Electromagnetic waves, like radio waves, microwaves, and visible light, travel through space and allow us to communicate, see, and power our devices. Though we can't physically see these forces, we experience their effects constantly. The devices we rely on daily, from smartphones to microwave ovens, operate because of electromagnetic interactions.

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