Weitere Bücher, die Sie mögen werden

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  The Expansion Sale - Four...

  Erik Peterson, Tim Riesterer

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  Proven customer engagement approaches for winning in the most important moments driving profitability and growth-customer retention and expansion
  
   
  Industry analysts report that up 70-80% of business growth comes from existing customers.
  
   
  So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to acquisition as you do for expansions?
  
   
  The Expansion Sale provides everything you need to seize the competitive edge in the customer-success space. Authors Erik Peterson and Tim Riesterer explain how the buying psychology of existing customers differs from that of new customers, and show how to adapt your commercial engagement strategies accordingly. They provide clear, easy-to-apply messaging frameworks for creating and delivering winning conversations in the four must-win commercial moments of customer success: ensuring renewals, communicating price increases, increasing upsells, and apologizing effectively for service failures.

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  Generation Experience - 8 steps...

  Hunter Leonard

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  Over 40 and thinking about starting a business? Have you had enough of working for someone else orhad your career in corporate interrupted through redundancy? Then this book is a must read for you. Here you will find clear strategies on how to start and run a successful first business in your 40’s and beyond. Hunter Leonard has compiled a comprehensive guide on the 8 skills you’ll need to be successful. Here's just some of what you'll get out of reading this book:- How to know if you are ready to start a business- How to know if your business idea has legs- How to set goals and aspirations and use strategic planning to get there- How to manage money, people and quality in your business- How to get the word out through marketing and public relations- How to keep the focus of your business on the most important factor - the customerIf you're feeling like you're ready to begin, grab a copy of this book and let's get started.

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  The Business End of FPGAs -...

  Jesse Beeson

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  True, working with FPGAs can be challenging. A challenge motivates you to become better. 
  But, challenge doesn't have to mean difficult. 
  The Business End of FPGAs – Accessing FPGA Talent presents a blueprint for avoiding the hassles associated with finding and accessing top FPGA talent for your business. 
  FPGAs have been around a long time, and their capabilities have steadily grown over the years while their costs have dropped. 
  How will you benefit from more FPGA power? 
  By listening to this audio book, you will...Have a better understanding of the FPGA market, its talent market, and the challengesSee the hidden forces competing against youUnderstand why some of these challenges are actually positives for the FPGA market 
  If you are a leader of FPGA projects, rely on the power of FPGAs in your business, or are responsible for finding, hiring, or maintaining FPGA talent... This audio book is for you!

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  How to Be Happy at Work - The...

  Annie McKee

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  Life's too short to be unhappy at work 
  "I'm working harder than I ever have, and I don't know if it's worth it anymore." If you're a manager or leader, these words have probably run through your mind. So many of us are feeling fed up, burned out, and unhappy at work: the constant pressure and stress, the unending changes, the politics--people feel as though they can't give much more, and performance is suffering. But it's work, after all, right? Should we even expect to be fulfilled and happy at work? Yes, we should, says Annie McKee, coauthor of the bestselling Primal Leadership. In her new transformative book, she makes the most compelling case yet that happiness--and the full engagement that comes with it--is more important than ever in today's workplace, and she sheds new light on the powerful relationship of happiness to individual, team, and organizational success. Based on extensive research and decades of experience with leaders, this book reveals that people must have three essential elements in order to be happy at work: 
  A sense of purpose and the chance to contribute to something bigger than themselves A vision that is powerful and personal, creating a real sense of hope Resonant, friendly relationships  
  With vivid and moving real-life stories, the book shows how leaders can use these powerful pillars to create and sustain happiness even when they're under pressure. By emphasizing purpose, hope, and friendships they can also ensure a healthy, positive climate for their teams and throughout the organization. How to Be Happy at Work deepens our understanding of what it means to be truly fulfilled and effective at work and provides clear, practical advice and instruction for how to get there -- no matter what job you have.

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  Straight Talk - Influence Skills...

  Rick Brandon

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  The costs of faulty communication are enormous for companies. Each year, billions of dollars are lost, precious time is wasted, innovation is thwarted, and morale suffers. But sharpening influence skills can address these challenges and create huge payoffs. Drawing from thirty-five years of performance improvement experience, Rick Brandon, PhD, trains thousands of people to improve their results and work relationships by improving the clarity and persuasiveness of their communication. Straight Talk is his "edu-taining" workshop-in-a-book for anyone who wants to develop direct, empathetic, and positive communication skills that will benefit themselves, their teammates, and their companies. It's common sense but not always common practice to work on improving interpersonal skills in order to achieve accountability and a more productive and harmonious work climate. Straight Talk shows how thoughtful changes to communication can create a ripple effect across teams and organizations. Each chapter is packed with practical tips, simple how-to instruction, real-world examples, involvement exercises, and humor, to help listeners build positive influence skills with competence and confidence.

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  Startup - How to Build A Lean...

  Armani Murphy

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  You’ve been dreaming of your perfect business for years, but have never felt like you had the time it would take to get it up and running.You see, businesses around you come and go, and you know that you could make a success of your own idea — if you just knew how to get it started.You have the germ of an idea for a successful business, but you doubt your ability to field test and adapt your idea — so you let it just sit on the shelf.If any of these scenarios describe where you are at right now, it’s time that you picked up this book, because I’m about to tell you how to get your dreams off the shelf — and into living color.Startup: How to Build A Lean Business, Go From Zero to One & Impact the World With Your Innovation will teach you:Innovative lean startup methods which will change how you look at business foreverThe four stages of starting leanHow to annotate your startup into something truly uniqueHow to connect your vision with your audienceHow to account for your time as a startup entrepreneur — and make your time countTime-proven methodologies to sustain and expand your original startup idea into the best version of itselfEveryone has a dream, but not everyone takes the actions that are required in order to make their dream into a reality. All it takes is a little determination — and the how-to’s and walkthroughs from those who have gone before.Using proven lean methodologies and case studies that show how these methods lead to success, Startup: How to Build A Lean Business, Go From Zero to One & Impact the World With Your Innovation will show you the way to build your future — one idea at a time.

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