Weitere Bücher, die Sie mögen werden

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  What Would Steve Jobs Do? - How...

  Peter Sander

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  What Would Steve Jobs Do? presents the six-part business model Jobs applied to make Apple the most valuable publicly traded manufacturing corporation in the world and the global model for business excellence. While the results of this model can be profound, each step is something you can easily focus on with clarity and purpose:Customer—Understand your customers so well that you know what they want more than they do.Vision—Don't stop thinking at "new product"; synthesize your ideas, products, and technologies around a specific game-changing customer issue.Culture—Create an environment filled with people who consider "can't" a bad word.Product—Approach your product as something that can change the world—not just something to beat the competition or get a job done.Message—Deliver a message so compelling that it becomes an extension of the product itself.Personal Brand—Make people think constancy, promise, and trust when they think of you.Transform your organization, recast your future, and do your part to redefine our world using the wisdom and foresight of the greatest business sage in generations.

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  Visionary Leadership - How...

  Seth Kahan

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  "Visionary Leadership: How Association Leaders Embrace Disruption in the 21st Century" plays out what it takes to lead associations in a time of accelerating change. It is designed to be a tool for driving boards and executive teams to new levels of performance, and a powerful resource for CEOs seeking to raise their game.
  
  The book includes a self-assessment covering twelve competencies sorted into three categories: Market Acumen, Association Leadership, and Personal Power. You'll find stories, templates, strategies and tactics. And you will meet some well-known and exceptional CEOs--visionary leaders who have accomplished extraordinary things.
  
  Since 2002 Seth Kahan has been working hand-in-glove with association CEOs on strategy and innovation. To date he has worked with 100+ CEOs, numerous boards, and senior executive teams to raise their sights, performance, and impact. In this book he shares what he has learned from his diagnostic comparisons across his clients and body of work.

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  Social Media Marketing for...

  Carol C. Anderson

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  LEARN HOW TO USE INSTAGRAM, FACEBOOK, TWITTER, TIK TOK, AND YOUTUBE AS A REAL PRO 
  ◆ Are you trying to take your small business into the online world, but don't know where to start? 
  ◆ Would you like to go beyond just likes and comments and succeed in turning your followers into CUSTOMERS? 
  Then this audiobook is just the thing for you! 
  There is a hard truth that anyone who is trying to move their business online must accept: it is IMPOSSIBLE TO SELL WITHOUT THE RIGHT KNOWLEDGE OF SOCIAL PLATFORMS. 
  “Social Media Marketing for Beginners” was written by an entrepreneur who has successfully taken his business online, and designed just for those who, like you, are finding it difficult to use social media to promote and sell their product or service. 
  Thanks to the tips, tricks and examples of success you will find in this audiobook you will learn how to: 
  ✅ Manage your social publishing calendar efficiently, 
  ✅ Produce outstanding, engaging and effective content; 
  ✅ Leverage Google SEO to appear at the top of search results; 
  ✅ Make videos suitable for all platforms and do marketing that creates engagement; 
  ✅ Become a true Social Media Manager, managing accounts for other nascent or established businesses; 
  AND MUCH, MUCH MORE! 
  You will soon see your followers turn into loyal customers who will return to buy from you and speak enthusiastically about your product to their friends, family and acquaintances. 
  By developing your skills as a content creator, living from your business alone will no longer be a distant dream! 
  ◆ What else are you waiting for? Click "Buy Now" now and kick-start your Social Media Manger career!

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  From Extraction to Creation -...

  Dr. Stephen backhouse, Dr. Eve...

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  The aim of this report is to help us imagine a better common economic life, one which rewards allthe stakeholders in business, rather than privileging the shareholding few. Such a move can anddoes benefit people, planet and profit, but it will only do so when we move from a story fuelled byextraction to one formed by creation. The authors of this report work in politics, economics andmanagement, but are also trained in theology. As such they are steeped in the deep stories that haveshaped our economic, political and social life. A full consideration of these deeper ideas that underlyour institutions (for good and for ill) is necessary if we are to truly imagine a better way to conductour business and how we shape our economic policies.

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  The New Strategist by Günter...

  American Classics

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  "The New Strategist" by Günter Müller-Stewens offers a cutting-edge perspective on strategic management, distilled into an essential audiobook that encapsulates the core insights for today's leaders. It provides actionable strategies and tools for navigating the complexities of modern business landscapes, emphasizing the pivotal role of strategic leadership in driving organizational success. Through practical advice grounded in the latest research from the Institute of Management and Strategy at the University of St.Gallen, listeners will learn how to foster transparency within strategy departments, ensuring all levels of the company are aligned with its vision and goals​​​​​​. 
  This audiobook underscores the importance of integrating values and a unified corporate strategy for sustainability, illustrating how strategic leaders can help their organizations carve out profitable futures. It explores competencies necessary for strategic leaders, such as anticipating trends and making visionary decisions, while also focusing on the application of strategy through effective communication and collaboration​​​​. 
  Designed for managers seeking to enhance their strategic skills and those curious about the intricacies of business leadership, "The New Strategist" is both a consolidation of key lessons for those familiar with Müller-Stewens' work and a comprehensive introduction for new readers. It aims to equip leaders with the knowledge to execute strategy effectively, ensuring they are prepared for the future of business.

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  Ninja Innovation - The Killer...

  Gary Shapiro

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  Innovate or die 
  For thirty years, Gary Shapiro has observed the world's most innovative businesses from his front-row seat as leader of the Consumer Electronics Association. Now he reveals the ten secrets of "ninja innovators" like Apple, Amazon, Google, Microsoft, and many others. 
  What does it take to succeed? Discipline. Mission-oriented strategy. Adaptability. Decisiveness. And a will for victory. In short, today's most successful businesses are "ninja innovators." Drawn from Gary Shapiro's three decades of experience leading the consumer electronics industry, Ninja Innovation takes readers behind the scenes of today's top enterprises, uncovering their ten essential strategies for success. 
  As head of the Consumer Electronics Association and its influential annual trade show, the International CES, Shapiro has worked with the most innovative companies in history-Intel, IBM, and Samsung, to name a few-focusing on creating policies and events that produce revolutionary products year after year. He has learned the key strategies that have guided these businesses to record-breaking profits, as well as the traps that have led so many others to crushing failure. 
  In order to stay in front of the pace of innovation, Shapiro observes, top companies must operate as an elite strike force-just like the legendary medieval warriors known as ninjas. Ninjas weren't called upon to do the ordinary; they had to perform truly extraordinary tasks, while risking everything. As a highly trained martial-arts black belt himself, Shapiro mines the valuable insights of these centuries-old warriors to spotlight the secrets of agility, creativity, decisiveness, and reinvention that are essential for twenty-first-century leaders seeking breakthrough success. 
  Taking readers inside the most cutting-edge businesses, Ninja Innovation is the ultimate guide to achieving victory in today's innovate-or-die economy.

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