Altri libri che potrebbero interessarti

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  Marketing - The Brian Tracy...

  Brian Tracy

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  The success or failure of your business depends on the success or failure of your marketing efforts. If you can identify what your customers want, need, and can afford - and then give it to them - you will achieve outstanding results. Filled with Brian Tracy's trademark wisdom, this indispensable guid contains 21 powerful ideas you can use to immediately improve your strategic marketing results.You'll discover how to:build your customer baseset yourself apart from the competitionanswer three crucial questions about any new product or serviceuse market research and focus groups to fuel better decisionsfulfill a basic emotional need for buyersdetermine the correct price point for your offeringsbecome truly customer-focusedmake the most of your distribution channelsmaster the concepts of specialization, differentiation, segmentation, and concentrationgive customers a reason to switch from your competitorsand morePacked with time-tested marketing strategies, this practical and portable audiobook shows you how to overcome the competition, increase sales and profitability, and dominate your market niche.

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  Will College Pay Off? - A Guide...

  Peter Cappelli

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  The decision of whether to go to college, or where, is hampered by poor information and inadequate understanding of the financial risk involved. Adding to the confusion, the same degree can cost dramatically different amounts for different people. A barrage of advertising offers us new degrees designed to lead to specific jobs, but we see no information on whether graduates ever get those jobs.In Will College Pay Off?, Peter Cappelli, an acclaimed expert in employment trends, the workforce, and education, provides hard evidence that counters conventional wisdom and helps us make cost-effective choices. Among the issues Cappelli analyzes are:What the real link is between a college degree and a job that enables you to pay off the cost of collegeWhy the most expensive colleges may actually be the cheapest in the long runHow parents and students can find out what different colleges actually deliver to students and whether it is something that employers really wantInsightful and informative, Will College Pay Off? helps students and parents make smart financial decisions and provides the foundation for students to succeed in the real world.

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  Summary of Marin Katusa's The...

  Falcon Press

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  Buy now to get the main key ideas from Marin Katusa's The Rise of America 
    
  Marin Katusa identifies the geopolitical and economic headwinds that we all face in The Rise of America (2021), so that we can make the best decisions for our portfolios and our lives. 
  The United States of America is deeply divided politically and socially, with the economy hanging on the edge of a cliff. The idea of a bleak future seems to be spreading widely in many sectors. Katusa, however, argues that hard facts from the economic, geopolitical, financial, and demographic spheres are pointing in the opposite direction, toward a new and improved future for Americans. The standard of living is going to improve not just for Americans, but also people around the world.  
   

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  Asking Questions The Sandler Way...

  Antonio Garrido, David Mattson

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  When does the sales process really begin? Some say that sales starts at the very first "hello." Everything before that first critical opening word, these people say, is marketing; everything after that is sales. Others say that the real work of sales doesn't begin till the prospect first says, "No." "Otherwise," they insist, "it's just order-taking."Antonio Garrido's Asking Questions the Sandler Way rejects both of those answers. It holds that selling begins when you start asking good questions. This book is about asking the right questions, so that both the seller and the buyer discover the right solution as efficiently and as effectively as possible—even if they discover that the right solution right now is for the prospect to buy from the competition. Although that may be an unconventional selling standard, it's a powerful and extremely effective one.This book is about not looking, sounding, or thinking like the average salesperson. It's about keeping barriers down and communication lines open. It's about getting to the right solution, faster, more efficiently, and with less stress. It's about asking the right questions, in the right way, at the right time, for the right reason. It's about asking questions the Sandler way.

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  Marketing for Dummies 2nd Ed

  Alexander Hiam

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  Whether you want to introduce a new product or jumpstart your existing marketing plans, this friendly guide can help. Packed with expert tips, from identifying customers to using online resources to size up competitors, this updated edition of Marketing For Dummies leads you step by step through the four P's of marketing—product, pricing, positioning, and placement. 
  Discover how to:Prepare hard-hitting campaignsPlan and stick to your budgetUse research effectivelyIncrease consumer awarenessSatisfy your clients' needsBoost your sales

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  Dark Seduction and Persuasion...

  Christopher Kingler

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  What kind of traits do charming people have? What are the psychological forces that lead some people to always choose the same "lucky people", while others will constantly be rejected and destined to live forever in the shadows? 
  Do you constantly fail to succeed in the attraction game? 
  Do you struggle to understand how someone apparently mediocre, or less attractive than you, can actually have everything that they want? 
  Most people today are sent out into society with a broken belief system, which they use to make choices that bring terrible results in both life and relationships. 
  If so, this book explains: 
  ◆ The biological drives of men and women, and how to use them to their best advantage. 
  ◆ The fundamental principles of dark psychology and seduction, enabling you to become more charismatic and create instant confidence. 
  ◆ Effective body language techniques to make you irresistible. 
  ◆ Strategies to maximise your looks, your money, your social status and create an attractive lifestyle. 
  ◆ The various types of seducers and how to master identity shifting to seduce anyone. Powerful hacks of persuasion, manipulation and power strategies to gain respect and trust. 
  ◆ How to entice genuine craving from a woman who wants to go out with you. 
  ◆ Everything you need to know to successfully maintain a long-term relationship. 
  ◆ Bonus chapter: How to become one of the top 20% of men or women who get it right when dating online. 
  The ideal book if you have always wanted to enter a private circle of people from which access has always been denied, because you were not considered "enough". 
  I ask, however, one favour from you. Once you have read this book, please use the information and techniques with care.

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