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Intangience - How Human Connection Creates Value Between People Brands and Ideologies - cover
LER

Intangience - How Human Connection Creates Value Between People Brands and Ideologies

Ernie Ross

Editora: Forbes Books

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Sinopse

Beyond the functional benefits of products and services lies a realm of emotional connections where true brand value emerges. This is the domain of Intangience—the science of how intangible values create meaningful human connections. In this groundbreaking book, Ernie Ross shares his award-winning methodology that has transformed political campaigns, rescued failing businesses, and created resonant messaging for global brands.
Disponível desde: 28/10/2025.
Comprimento de impressão: 176 páginas.

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