Altri libri che potrebbero interessarti

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  The Mere Exposure Effect -...

  William Rands

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  The Mere Exposure Effect is a psychological phenomenon where repeated exposure to a stimulus leads to an increased preference for that stimulus. This effect occurs without any active engagement or deep processing from the individual. Simply put, the more we encounter something, the more likely we are to develop a liking for it, even if we don’t consciously realize why. This effect can apply to a wide range of stimuli, from people and objects to sounds, images, and even ideas. The central principle behind this concept is that familiarity breeds fondness. 
  First identified by psychologist Robert Zajonc in the 1960s, the Mere Exposure Effect has become a cornerstone of psychological research, illustrating the powerful impact that repeated exposure can have on human preferences. Zajonc’s studies showed that individuals tend to rate unfamiliar stimuli more favorably after repeated presentations, even when they are not consciously aware of the exposure. His work demonstrated that this preference for familiar stimuli occurs across various domains, from simple shapes to more complex social contexts. 
  The Mere Exposure Effect is often seen in everyday life. For example, we might find ourselves gravitating toward a particular song after hearing it multiple times on the radio, even if we initially didn’t like it. Similarly, we may develop stronger connections to people we encounter frequently, whether in our personal lives or in the workplace. This effect also plays a crucial role in the success of advertising campaigns, where repeated exposure to a brand or product can significantly influence consumer behavior, often leading to a preference for those products.

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  Langenscheidt...

  Langenscheidt...

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  Englisch-Wortschatz direkt ins Ohr!
  Das Audio-Wortschatztraining für alle, die gerne über Hören Englisch lernen.
  
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  - Rund 4.000 englische Vokabeln, Wörter, Wendungen und Beispielsätze für Anfänger*innen und Lernende mit Vorkenntnissen
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  - Jedes Thema in beiden Sprachrichtungen: effektives Training Englisch – Deutsch und Deutsch – Englisch
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  - Das 16-seitige Begleitheft enthält ein Track-Verzeichnis, Hinweise zur Aussprache sowie Lerntipps

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  Trump's Triumph: Uncover the...

  Branwell Thornfield

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  Discover Trump's Triumph: Unearth the Untold Story 
  Are you eager to advance in your career and elevate your understanding by delving into the astonishing political rise of Trump?    
  Searching for an all-encompassing guide that offers every essential detail to uncover this incredible story?    
  Look no further!   
  This guide is your ultimate companion to enhance your comprehension, refine your analytical skills, and engage in thought-provoking discussions. Consider yourself equipped for success.   
  Updated insights into Trump's remarkable journey.   
  Key features of this enriched guide:   
  - Profound insights into understanding Trump's political ascent   
  - Detailed exploration of his unexpected path to power   
  - Effective strategies for interpreting political phenomena   
  Our guide sets itself apart with thorough coverage that is crucial for mastering this subject. Concepts are not just skimmed—all are examined in-depth with precision.   
  Please note that this guide is not affiliated with any political entity and is solely an independent resource for your benefit.   
  Crafted with a structured approach and straightforward language, our guide ensures seamless transitions between topics. Bid farewell to complex jargon and embrace clear, precise, and technically accurate content.   
  So why wait? Click the BUY NOW button, secure your guide, and start your journey into understanding Trump's Triumph and the untold stories of his rise!

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  Göbekli Tepe: The History and...

  Editors Charles River

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  The Neolithic period came before the Bronze Age and is generally regarded as the final subdivision of the Stone Age. During this time, communities domesticated plants and certain animals but still relied on hunting and gathering to a considerable extent, and beginning sometime around 7000 BCE, handmade pottery was developed, along with more advanced stone axes that enabled people to clear vast forests. Thanks to tools like that, the sizes of these Neolithic communities ranged from thousands to as few as a hundred, and they spread across the world with a variety of cultures and languages. One aspect these cultures had in common was that they relied on similar tools made of stone, wood, and bone. 
  Despite the fact some Neolithic communities grew to considerable sizes, they’re typically not considered when people think of the first ancient civilizations or the first major cities, so when German archaeologists discovered the archaeological site of Göbekli Tepe in southeastern Turkey in the 1990s, it created an academic firestorm that is still raging. Far from being just another settlement, Göbekli Tepe has been described as the world’s first temple and perhaps one of the locations where human civilization began. Subsequent archaeological work at Göbekli Tepe has revealed that the site was a spiritual center for the local population during a time when humans were undergoing a transition as hunter-gatherers in the Paleolithic Period to a more sedentary lifestyle in the Neolithic Period, more than 10,000 years ago. Further research in the disciplines of anthropology, religion, and history indicate that the activity at Göbekli Tepe subsequently set the tone for elements of Neolithic and Bronze Age religion and ideology in the Near East, especially in Anatolia (roughly equivalent with modern Turkey).

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  The Decisive Decade - American...

  Jonathan D.T. Ward

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  In The Decisive Decade, Dr. Jonathan D. T. Ward offers a comprehensive framework for how the US can, and must, defeat China on the world stage economically, diplomatically, militarily, and ideologically. International security and American supremacy are at stake—and now is the time for the US to take action. China's global power and influence grows every day. Working from a deep sense of national identity, the Chinese Communist Party is leading its country toward what it deems "the great rejuvenation of the Chinese Nation," and executing a long-term Grand Strategy to topple over its chief adversary, the US. As China becomes increasingly repressive domestically and aggressive overseas, it threatens to upend America's global dominance at every turn. 
   
   
   
  Ward provides novel and practical strategies that our government, as well as our businesses and our citizens, can utilize to undermine our adversary. Exhaustive campaigns in the economic, diplomatic, military, and ideological arenas, he argues, must be taken to achieve victory. With expert analysis of the history of US-China relations, as well as insight into how the Russia-Ukrainian war can inform our strategic thinking, The Decisive Decade presents a unique toolkit for our triumph over China. We can succeed, but it won't be easy; it will take all of our nation's ingenuity, confidence, and willpower to win.

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  Rivermouth - A Chronicle of...

  Alejandra Oliva

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  In this powerful and deeply felt polemic memoir, Alejandra Oliva, a Mexican-American translator and immigrant justice activist, offers a chronological document of her experience interpreting at the US-Mexico border, and of the people she has encountered along the way. Tracing her family's long and fluid relationship to the border, each generation born on opposite sides of the Rio Grande, and having worked on asylum cases since 2016, she knows all too well the gravity of taking someone's trauma and delivering it to the warped demands of the American immigration system. 
   
   
   
  In Rivermouth, Oliva focuses on the physical spaces that make up different phases of immigration and looks at how language and opportunity move through each of them; from the river as the waterway that separates the US and Mexico, to the table as the place over which Oliva prepares asylum seekers for their Credible Fear Interviews, and finally, to the wall as the behemoth imposition that runs along America's southernmost border. 
   
   
   
  As investigative and analytical as she is meditative and introspective, sharp as she is lyrical, and incisive as she is compassionate, in Rivermouth, Oliva argues for a better world while guiding us through the suffering that makes the fight necessary and the joy that makes it worth fighting for.

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