Altri libri che potrebbero interessarti

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  Integration Marketing - How...

  Mark Joyner

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  The biggest, most successful businesses you can think of all started small and grew their way to massive success. What was their secret? Is there something those companies have in common-from Microsoft to McDonald's to U.S. Steel-that helped them grow from small businesses to globe-spanning corporations? The answer is "yes," and it's right here. The common thread between all big-growth companies is their reliance on the art of what online business pioneer Mark Joyner calls Integration Marketing to spur methodical, reliable growth from one level to the next. Joyner's Integration Marketing theory is a radically new business approach that has already built a fanatical base of tens of thousands of entrepreneurs who are using it to pull off what some are referring to as "business miracles" with a zero-dollar ad budget. Now, Mark Joyner finally puts this amazing business-transforming methodology on audio and tells you how to apply it to your own business, no matter its size. Integration Marketing is a simple, innovative, and effective system that helps you find hidden marketing opportunities, bring in a limitless supply of new customers, and grow your business steadily, predictably, and strategically. Most importantly, it takes the guesswork out of marketing by using predictive math to gauge the likelihood of success for any new marketing opportunity-before you commit time and resources to it.  Even better, once you put Integration Marketing to work in your business, the methodology will continue to work without any additional effort. No longer will you miss out on profit opportunities that are right under your nose. You'll be able to see your competitive battlefield clearly and develop a flexible, intelligent strategy that will keep your business in the black. This isn't just some new buzzword for the same old ideas-it's a complete suite of strategic tools that make marketing accountable, reliable, predictable, and effective. It's not complicated and it's not a magic bullet; it's a straightforward, proven system for getting exactly what you and your business need to grow-more profit faster.

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  Product Management in Practice -...

  Matt LeMay

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  Product management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams.In this thoroughly revised and expanded edition, Matt LeMay provides real-world guidance for current and aspiring product managers. Updated for the era of remote and hybrid work, this book provides actionable answers to product management's most persistent and confounding questions, starting with: What exactly am I supposed to do all day?With this book, you'll learn what the day-to-day work of product management entails—and how to excel at it; why no job title or description will resolve the ambiguity of your role; how to bridge the false dichotomy between "strategy" and "execution"; why the temptation to focus on decks and documentation can be bad for your team (and for you); and how to prioritize your time and pick your battles.

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  Inventing the Future

  Corinna Lathan

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  “I hope that Cori’s belief in each one of us as a maker and inventor—and her examples of how technology and business can be fundamentally humanist—will be motivating and inspiring to many people, particularly those who are still choosing their path.” Yo-Yo Ma, an excerpt from the book’s Foreword Inventors are makers, artists, musicians, and creators, and every one of us has that creative ability within. Like a play or concert, an invention is a fundamentally collaborative effort and a journey of shared experiences. Are you a maker, creator, inventor, or artist? Are you curious about technology and want to make the world a better place? Explore the possibilities of tomorrow through the twenty-year journey of Dr. Cori Lathan, Founder and CEO of AnthroTronix, and embark on your own adventure to invent the future.

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  BLOCKCHAIN BASICS BIBLE:...

  Nakamoto Satoshy

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  Do you want to invest, but it seems so complicated? 
  What if there was an easy way? 
  Keep reading to discover everything you need about Blockchain and how to mine to make high profits. 
  More than 1 Billion Dollars have been invested into Blockchain. Hundreds of startups and financial organizations are working on improving and scaling this technology. So what exactly is it? 
  Millionaires are being made because of this new opening in the market. Do you want to stand aside and watch? Or do you want to seize the opportunity? Inside this book, you will learn :Basics of Blockchain: All the necessary fundamentalsHow Blockchain works and the way it doesApplications of Blockchain and how to useWhat makes Blockchain so specialHow to Profit from BlockchainInvesting strategies and potential risksFuture of Blockchain:Discover how mining and cryptocurrency Works 
  The good thing is that Blockchain is still in the early stages. Most people think cryptocurrency mining is too complicated, and you need to be tech-savvy to be a miner; this is far from the truth. 
  I'm giving away all the secrets for you to start cashing in on this tremendous opportunity!  
  I'll show you how to mine, and you get to keep everything! 
  Now It's your turn to take action!  
  Scroll Up and Click "Buy Now" to Get Your Guide Today and start scaling Blockchain Technology today!

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  Harmonies of Political Economy

  Frédéric Bastiat

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  "Harmonies of Political Economy" is a major work by the French economist Frederic Bastiat, who lived from 1801 to 1850. The book, which was first published in 1850, explores the principles of economic theory and argues that free markets are the most effective way to promote economic growth and prosperity. 
  Bastiat believed that government intervention in the economy, such as tariffs, subsidies, and regulations, were counterproductive and tended to distort markets and create inefficiencies. He argued that free trade, competition, and individual liberty were the key ingredients to a harmonious and prosperous society. 
  In "Harmonies of Political Economy," Bastiat also discussed the concept of economic harmony, which refers to the idea that individual self-interest and the pursuit of profit can lead to outcomes that benefit society as a whole. He argued that the market was a self-correcting mechanism that could adjust to changing conditions and ensure that resources were allocated efficiently. 
  Overall, Bastiat's work in "Harmonies of Political Economy" was influential in the development of classical liberal economic thought and remains relevant today in debates over the role of government in the economy.

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  Tactical Pipeline Growth -...

  Mark McInnes

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  A tactical, step by step guide to help today's frontline reps create new valuable business conversations. Whether you're an individual rep or leading a sales team, the simple processes outlined in TPG will have you talking to more valuable prospects in the shortest time possible. All without needing to ruin your personal brand. TPG is a spam-free zone.?? Most' sales books' are written primarily to help the author secure more consulting fees; they are aimed at the sales director or VP of sales with a strong focus n strategy. Not this book! TPG is an action guide for those that do and will.?? Sales Trainers and Thought leaders tell reps to "Lead with insights", "Bring value"! But how do we do that in today's selling environment? What does that even mean?Reps want to know,? How do I credibly reach out to start a conversation with someone I don't know?? How many times do I follow up?? What message should I send?? When?? Via what channel??How long do I pursue a prospect before giving up?All these prospecting questions are answered, complete with examples, and supporting resources included so you can start prospecting effectively today.Key Points.Why you have too many leads in the front of your pipelineStart new conversations in as little as four attemptsHow to use an omni-channel prospecting approachBuild a strong cadence from scratchMessaging strategies that workHow do I use social effectively in my approach?Scripts, templates, examples and guides are all included.Tactical Pipeline Growth is a book every sales rep needs to have in their sales tool kit.

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