Altri libri che potrebbero interessarti

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  What the Customer Wants You to...

  Ram Charan

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  The bestselling author of What the CEO Wants You to Know teaches you how to rethink sales from the outside in.More than ever, these days, the sales process often turns into a war about price-a frustrating, unpleasant war that takes all the fun out of selling. But there's a better way to think about sales, says bestselling author Ram Charan, who is famous for clarifying and simplifying difficult business problems.Instead of starting with your product or service, start with your customer's problems. Focus on becoming your customer's trusted partner, someone he or she can turn to for creative, cost-effective solutions that are based on your deep knowledge of your customer's values, goals, and problems. This powerful book will teach you:-How to gain a deeper knowledge of your customer's company, including costs, values, and how decisions really get made-How to help your customer improve margins and drive revenue growth-How to focus on your customer's customers-How to work with other departments in your own company to customize better solutions-How to make price much less of an issueSomeday every company will listen more closely to the customer, and every manager will realize that sales is everyone's business, not just the sales department's. In the meantime, this eye-opening book will show you how to get started.

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  Non-Fungible Token Finance

  Jim Colajuta

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  We live in a capitalist world in which supply determines demand. If you reduce supply or increase demand, society will be obliged to accept scarcity, whether genuine or perceived. On February 16, 2021, the artist Beeple sold his Everyday: The First 5000 Days for a record-breaking $69.3 million in cryptocurrency at Christie's auction house. No auction house had before authorized the sale of digital files created on blockchain technology, nor had they ever accepted cryptocurrencies as a payment option. Bitcoin shares have already climbed to over $24,000 during the Covid-19 epidemic of 2020, a 224 percent increase. Two months after Beeple's historic art auction, Bitcoin set a new high of more than $64,000 per share on April 14, 2021. As a result, everyone's attention was drawn to NFTs, new cryptocurrencies, and the blockchain.Visual artists and musicians, writers, videographers, and others in the creative industries became aware of NFTs and the benefits they could provide to the art community. While the physical world appeared to be shutting down, the digital cosmos survived, grew, and entered new paradigms. Using the Internet as a revenue source during a global pandemic was a clever, new, and modern way for artists to continue their livelihoods. Artists have been able to advertise themselves to a wider audience as the NFT industry increases and become more mainstream, even if they have a minimal history in digital arts. Well-known public figures also benefit, perhaps reducing financial chances for lesser artists. Major brand familiarity and high-profile influencers encourage transactions across large corporations. Celebrities are now not only producing limited edition NFTs but also branding their own "social money." Social currency is a type of cryptocurrency released by a brand, community, or influencer to make their fans feel important and a part of their particular fandom.This book examines the technical underpinnings of cryptocurrencies and blockchain, notably

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  Escape Velocity - Free Your...

  Geoffrey A. Moore

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  “Readthis book to learn how to create a company as powerful as Apple.”—Guy Kawasaki,former chief evangelist of Apple 
  InEscape Velocity Geoffrey A. Moore, author of the marketing masterwork Crossingthe Chasm, teaches twenty-first century enterprises how to overcome thepull of the past and reorient their organizations to meet a new era ofcompetition. The world’s leading high-tech business strategist, Moore connectsthe dots between bold strategies and effective execution, with an action planthat elucidates the link between senior executives and every other branch of acompany. For readers of Larry Bossidy’s Execution,Clay Christensen’s Innovator’s Solution, and Gary Vaynerchuck’sCrush It!, and for anyone aiming for the pinnacle of business success, EscapeVelocity is an irreplaceable roadmap to the top.

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  Summary of Never Split the...

  Readtrepreneur Publishing

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  Never Split the Difference: Negotiating as if Your Life Depended on It by Chris Voss | Book Summary | Readtrepreneur (Disclaimer: This is NOT the original book, but an unofficial summary.) 
  Who is better suited to teach you how to negotiate than a man who had lives on the line when doing so? Chris Voss Never Split the Difference will help you become a master in negotiation. Never Split the Difference is a journey into high-stakes negotiations where you will need 9 effective principles designed by the man himself Chris Voss to have the competitive edge in any discussion. The location or subject of the negotiation doesn't matter. If you master the principles taught by Chris Voss, you can strive to get a better salary, cheaper rent and basically turn any condition into your favor.(Note: This summary is wholly written and published by Readtrepreneur. It is not affiliated with the original author in any way) 
   
  As a former FBI's lead international negotiator, Chris Voss channels his experience in high-stakes negotiation to deliver a fascinating book which can help anyone become an outstanding negotiator. Learn to grasp the art of your emotional intelligence and intuition so that you can use them to your advantage to obtain things you have always desired. Chris Voss stresses that life is just a series of negotiation and being excellent at it will have an amazing impact in your social and professional life.

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  New Humanitarianism and the...

  Michael Mascarenhas

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  “An excellent addition to courses on development, inequality, public policy, and globalization, and it could . . . be read by an audience beyond sociologists.”—American Journal of Sociology 
   
  Soaring poverty levels and 24-hour media coverage of global disasters have caused a surge in the number of international non-governmental organizations that address suffering on a massive scale. But how are these new global networks transforming the politics and power dynamics of humanitarian policy and practice? In New Humanitarianism and the Crisis of Charity, Michael Mascarenhas considers that issue using water management projects in India and Rwanda as case studies. Mascarenhas analyzes the complex web of agreements ?both formal and informal?that are made between businesses, governments, and aid organizations, as well as the contradictions that arise when capitalism meets humanitarianism. 
   
  “Insightful . . . provides a scathing critique of the new humanitarianism.” —University of Chicago Press Journals

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  The Investor's Guide to Scorpio...

  Sasha Rosalind Wallace

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  The sign says Sunsite & Gunsight Ranch.You've just stumbled upon a Golden Ticket to Willy Wonka's Magic Factory! "AND YES, WHAT YOU FEEL IS TRUE." said the Hermit, "WHAT YOU SEEK IS ALSO SEEKING YOU." This work of non-fiction is the first of a trilogy. Unlike any other book you'll find on your travels, this one will help you ground your dreams, and give you lift-off towards your grandest ambitions.This book opens the door to "GREEN LEASING" and "SUSTAINABLE LIVING" with "NATURAL RESOURCES that can be achieved by anyone, anywhere, and at any time, with great success, and can be explored side-by-side with us in a parallel universe (right here in Texas & Arizona!) as we build our Home Tree Farm Eco-Villages. Care to join a "Choose your own adventure" type of adventure?? You may be surprised how ready for this journey you really are! Enter Our Labyrinth of Colour Zones. Find your way to your brighter future here.THE ZONES:Black: Co2Brown: Pets RuleRed: Locations Orange: WildlifeYellow: Visitors Green: Electric VehiclesBlue: WaterIndigo: Dark SkiesPurple: Oil & WinePink: Let's GrowWhite: Renewable Energy Rainbow: The VisionThis book appreciates in value from the very moment you open the front cover. Bursting with ideas and real-time opportunities to help you switch to a greener lifestyle today, while saving you cash money on your monthly energy bills tomorrow, this book is a compendium of smart ways to future-proof your food security, start a family legacy that will last for generations, and enjoy more of what life and nature has to offer in your very own back garden. Tucked into the corners of this book are invitations to you, as "Investors" and "individuals" to move out of your comfort zone, and create more with your 24 hours each day. For many, the journey takes little more than leafing through this "how-to-guide" to take action. For some the solution is more complex! For a chosen few, they were born ready....5.4.3.2.1... Lift off.....

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