Otros libros que te pueden interesar

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  The Smart Branding Book - How to...

  Dan White

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  Most businesses today can readily access the required technology and talent to match competitors’ innovations and ideas quickly, making products and services similar to one another. In the modern business environment, companies instead need to build brands that consumers recognize and trust if they’re looking for sustainable, profitable growth. 
  
  
  This book presents in a concise fashion the latest thinking and methods for successful branding. Clear and accessible, it contains real-life examples from business, practical frameworks, and inspiring illustrations. It explains what branding really is, why a brand is so critical to success in business, and how to maximize the growth of your current and future products/services through branding.

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  Culture Design - How to Build a...

  James D. White, Krista White

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  How would you describe your organization's culture? Are you happy with it? Do you think you fully understand it? Do you know the risks and opportunities it creates? 
   
   
   
  Most important, have you done anything to shape or change that culture, by design? 
   
   
   
  If you haven't, you must. Business leaders are at a crossroads, pulled into a divided world and expected to take a stand, and they face real economic and social consequences when they don't. They are struggling to stay aligned to their true north while catering to employees, shareholders, and consumers. Gen Z has entered the workforce with new expectations. AI is a looming specter. In this climate, a weak culture will lead to a lack of trust and a lack of commitment from workers and customers. And a weak culture leads to weak results. 
   
   
   
  It's time to get intentional about your organizational culture, to shape it yourself and make it strong. This book shows you how, with a proven framework and deeply practical advice for doing the work. By combining design-thinking principles with inclusive-leadership best practices, Culture Design teaches you how to shape a culture that is resilient, inclusive, powerful, and effective.

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  Turning Goals Into Achievable...

  Victoria David

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  Unlock the power within you to turn dreams into reality with Turning Goals Into Achievable Steps: Courage in Every Breath. This empowering guide combines practical strategies with inspiring insights to help you navigate life’s challenges, break down overwhelming goals, and cultivate the courage to take consistent action. Learn how to harness focus, resilience, and self-belief to transform aspirations into measurable achievements. Whether you’re striving for personal growth, professional success, or meaningful change, this book equips you with the tools and mindset to move forward confidently, one courageous step at a time. 
  Discover how to:Transform overwhelming goals into clear, actionable stepsBuild resilience and maintain momentum in the face of setbacksCultivate courage and self-belief for lasting changeAlign your actions with your deepest values and purposeCelebrate progress and maintain motivation through every stage of your journey 
  Step into a life where courage meets action—and watch your goals become achievable realities.

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  Aligned for Impact - Living with...

  Caleb David

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  Are you living with intention, or are you simply going through the motions? Aligned for Impact: Living with Purpose, Power, and Precision is your guide to breaking free from uncertainty, stepping into your full potential, and creating a life of deep meaning and influence. 
  Too often, people chase success without clarity—pursuing goals that don’t truly align with who they are. The result? Frustration, burnout, and a lingering sense that something is missing. But what if success didn’t have to come at the cost of your peace? What if you could lead with both power and purpose, making a meaningful impact while staying true to yourself? 
  This book offers a roadmap to strategic success—an approach that blends ambition with authenticity, power with precision, and action with alignment. Through compelling insights, actionable strategies, and transformative exercises, you’ll discover how to: 
  ✅ Clarify Your Purpose – Define what truly matters to you and align your goals with your core values 
  ✅ Develop Unshakable Power – Cultivate confidence, resilience, and the mindset of a high-impact leader 
  ✅ Master Precision Thinking – Cut through distractions, sharpen your focus, and take decisive action 
  ✅ Turn Vision into Reality – Execute with intention, maximize efficiency, and create meaningful results 
  ✅ Live with Influence & Integrity – Lead in a way that inspires others while staying true to yourself 
  Whether you're an entrepreneur, executive, creative, or someone who simply craves a life of deeper meaning, Aligned for Impact will help you break free from mediocrity and step into a purpose-driven, powerful, and precise way of living. 
  Success isn’t just about what you achieve—it’s about who you become. Are you ready to align for impact?

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  Why Meet? - How to Design and...

  Rebecca Dorsey, Justin L. Barrett

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  Events are exhilarating! When the right combination of purpose, structure, and people come together, something magical happens. We love being part of those moments. But we have all been a part of events that lacked that magic, leaving us feeling drained and uninspired. Have you ever finished an event and asked yourself, “What was the point of that?”  
  We truly believe that although every event comes with risk, there are repeatable systems and principles we can all use to plan and execute consistently great events. We are frequently told by participants that our event was the best event they have ever been part of. These compliments are a response to the time we took to carefully craft each aspect of the event from start to finish. Our events are designed to serve a clear purpose, to use an intentional structure to serve that purpose, and most importantly, to recognize that people are key to great events. Events are all about the people.  
  Our event design process is simple, but it is not easy. Every event is hard work, every single time. Every event is unique and uniquely serves the purpose of that one meeting, workshop, or conference. We are frequently asked for the template for how to run a meeting, and always disappoint: there are no pre-set event templates, one size-fits-all programs, and cookie-cutter budgets. Although we certainly have a few go-to components to our events, they are always strategically crafted to fit the purpose of each particular event. We constantly change our techniques as we learn new approaches or experience new things. We aren’t handing you an event in a box. That’s because we think we have something better for you. We want to take you inside our design process, bring you into our thinking, pester you with our relentless questions, and help you craft an event that fits you and your goals.

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  The Big Change - America...

  Frederick Lewis Allen

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  During the first fifty years of the twentieth century, the United States saw two world wars, a devastating economic depression, and more social, political, and economic changes than in any other five-decade period before. Frederick Lewis Allen, former editor of Harper's Magazine, recounts these years—spanning World War I, the Progressive Era, the Great Depression, World War II, and the early Cold War—in vivid detail, from the fashions and customs of the times to major events that changed the course of history. 
   
   
    
  Politically, the United States grew into its own as a global superpower during these years, even as domestic developments altered the everyday lives of its citizens. The introduction of the automobile, mass production, and organized labor changed the way Americans lived and worked, while innovations like penicillin and government regulation of food safety contributed to an increase in average life expectancy from forty-nine years in 1900 to sixty-eight years in 1950. With the development of a strong, centralized government, a thriving middle class, and widespread economic prosperity, the nation emerged from the Second World War transformed in virtually every way. 
   
   
    
  Richly informative, The Big Change is an indispensable volume charting the many changes that ushered in our contemporary age.

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