Branding for Artists

Lucas Morgan

Traduttore A AI

Casa editrice: Publifye

Sinossi

Branding for Artists addresses a critical need for visual artists: mastering self-promotion to gain recognition and connect with collectors and galleries. The book highlights how a strong personal brand differentiates an artist, communicates their unique value, and drives career opportunities in today's competitive art market. Intriguingly, the book argues that branding isn't about compromising artistic integrity; it's about amplifying your vision. It also notes the shift from artists as commissioned craftspeople to independent entrepreneurs who must actively engage with marketing.

 
The book begins with the core branding concepts, then progresses through creating a visual identity, establishing an online presence, and building offline connections. Case studies and practical exercises guide artists in crafting their brand story and developing effective marketing strategies.

 
Ultimately, the book emphasizes authenticity, urging artists to build a brand that reflects their true values and artistic vision, enabling them to control their narrative and build sustainable careers.

Disponibile da: 21/02/2025.

Lunghezza di stampa: 123 pagine.

Altri libri che potrebbero interessarti

Meditations - A New English...

Marcus Aurelius, Zeke Ring

Unlock the Timeless Wisdom of a Roman Emperor 
Step into the mind of Marcus Aurelius, one of history's greatest philosophers and leaders, with Meditations—now available in a new English translation tailored for the modern reader. This profound masterpiece offers enduring guidance on virtue, resilience, and the art of living a meaningful life. 
Written during his reign as Emperor of Rome, Marcus Aurelius's reflections reveal the inner struggles of a leader balancing duty, ethics, and human nature. His meditations explore timeless themes such as mindfulness, impermanence, and rationality—principles that resonate deeply in today's world.Experience the Wisdom That Has Inspired GenerationsAccessible Modern Translation – Marcus Aurelius's thoughts are brought to life with clarity and simplicity.Timeless Teachings – Cultivate inner peace, embrace challenges, and practice compassion.Practical Guidance – Actionable advice for personal growth and navigating life's complexities. 
Gain the Perspective of a Philosopher-King 
Imagine learning from a ruler who embodied wisdom and integrity. Meditations offers lessons on self-discipline, emotional intelligence, and moral excellence—insights that transcend time and culture. Marcus Aurelius's words inspire readers to face life’s trials with strength and grace. 
Click ‘Buy Now’ to delve into the teachings of Marcus Aurelius and discover the keys to inner strength and harmony.

Mostra libro

Jung and Active Imagination with...

James Hillman

James Hillman is the father of Archetypal Psychology. This rare program focuses on Education, Imagination and Myth with James Hillman. 
 
The emergence of C.G. Jung’s Red Book from years of storage in a Swiss vault has re-kindled interest in active imagination. This method of self-exploration involves actively engaging one’s own imagination in dialogue, through writing, art, or the spoken word. 
 
In this 2.5 -hour streaming video program, James Hillman —noted author, psychologist, and the first Director of Studies at the Jung Institute in Zurich — introduces the method and delves deeply into the therapeutic value it offers in an increasingly noisy and demanding world. 
 
Hillman considers the history and theory of active imagination in Jung, its relationship to making art, and offers examples for scrutiny and discussion. He discusses the fear of inviting demons and opening wounds, and addresses the difference between the voices of inner figures and auditory hallucinations. 
 
The major re-examination of Jung’s original ideas and inspiration doesn’t stop there, though. Hillman goes on to examine the role of imagination in contemporary culture, and whether imagination itself might need re-imagining. 
 
Hillman’s seminar was taped December 9, 2009, in California. 
 
ISBN: 9781637570593

Mostra libro

Drawing and Painting Leaves

Leigh Ann Gale

Many artists struggle to stop leaves looking flat in their illustrations or find it challenging to mix shades of green accurately to reflect a true likeness to foliage. This book addresses these problems and many more to help you draw and paint leaves successfully and confidently.
Written by a leading botanical artist and tutor, it explains key practical techniques and approaches with clear instructions and step-by-step tutorials. It also examines the fascinating world of foliage to reveal the important role that leaves play in the plant kingdom, including modified and adapted forms, so that your artwork accurately reflects the science. Packed with over 300 illustrations, this beautiful book is an essential read for all artists who want to understand the role of leaves and to depict them accurately.

Mostra libro

Something Wonderful Right Away -...

Jeffrey Sweet

Discover the behind-the-scenes story of how The Second City theater created a generation of world class great actors, directors, and writers. 
 
 
 
In the late Fifties and Sixties, iconoclastic young rebels in Chicago opened two tiny theaters—The Compass and The Second City—where they satirized politics, religion, and sex. Developing scenes by improvising based on audience suggestions turned out to be a fine way to develop great actors, directors, and writers. Alumni went on to create such groundbreaking works as The Graduate, Groundhog Day, and Don't Look Up. Many of them also became stars on Saturday Night Live. Something Wonderful Right Away features the pioneers who founded the empire that transformed American comedy. 
 
 
  
This new edition tells even more of the story. Included for the first time is an interview with Viola Spolin, the genius who invented theater games that were the foundation of improvisational theater. Also included are dozens of follow-up stories about Mike Nichols, Barbara Harris, Del Close, Joan Rivers, Alan Arkin, and Gilda Radner, plus "You Only Shoot the Ones You Love," the story of how this book's author, playwright Jeffrey Sweet, ended up being so involved in the community he covered that he was captured by it.

Mostra libro

Old-Time Radio Tales: This Is...

Various Various

"This Is Your FBI" was a radio crime drama that aired from April 6, 1945 to January 30, 1953 and featured true cases from FBI told from an agent's viewpoint. FBI chief J. Edgar Hoover called it "the finest dramatic program on the air."

Mostra libro

101 Reasons to Love The...

Gina Meyers

"101 things you've always wanted to know about the Bewitched television series. Test your skills.

Mostra libro