Altri libri che potrebbero interessarti

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  The Chemistry of Growth - A...

  John W. Myrna

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  Growth is leadership's number one challenge. Your greatest impediments are communication and focus. The single most powerful tool for dealing with those impediments is an effective strategic management process that leverages your most valuable asset – your leadership team.
  
  The Chemistry of Growth: A CEO's Guide offers a practical and proven formula that has enabled hundreds of small and mid-sized companies like yours to create and grow exceptional value, turning their company's vision into reality.
  
  Growth requires that your vision be shared and understood. This book explains the three key elements in the author's "chemistry of growth," all critical for first creating, then effectively communicating your strategy to people beyond the executive team, dramatically improving the odds of achieving your vision. Based on author John W. Myrna's 30 years of experience facilitating strategic planning for hundreds of organizations, The Chemistry of Growth helps business executives work as a team and:
  Understand what role strategy and strategic planning can and should play in a small to mid-sized company, even if your company has limited resources and staff compared to the companies usually featured in so many strategic planning books.
  Understand why your company would want to utilize the chemistry of growth to dramatically increase the value of the organization and your personal success.
  Apply practical, proven methodologies that show how smaller organizations like yours can develop, implement, and sustain a strategic planning process that focuses on daily actions, creates, and grows exceptional value, and turns vision into reality.

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  Principles of Economics

  Alfred Marshall

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  "Principles of Economics" by Alfred Marshall is a landmark work in the field of economics. First published in 1890, the book is still considered a classic and a foundational text in the study of microeconomics and macroeconomics. 
  The book presents a comprehensive and systematic analysis of economic theory, covering topics such as supply and demand, production theory, cost theory, perfect competition, monopoly, imperfect competition, factor markets, distribution theory, international trade, economic welfare, utility, elasticity, general equilibrium theory, economic growth, monetary theory, financial markets, and economic development. 
  Marshall's approach to economics was highly influential in the development of the discipline, emphasizing the importance of empirical observation and analysis, as well as a focus on marginal analysis and the interdependence of different economic variables. 
  Written in a clear and accessible style, "Principles of Economics" is an essential resource for students, scholars, and practitioners of economics, providing a solid foundation in the principles of economic theory and their practical applications.

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  Video Marketing Lead

  Stephen G. Regent

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  Video Marketing Lead: Essential Guide for Beginners on Video Marketing and Social Media, Discover the Secrets to Using Videos to Reach Massive AudienceVideo content has been proven to be the most effective of the majority of other forms of online content. When watching a video, customers are more likely to remember the video than they are to remember written content or an image, for example. Because of this, marketing videos tend to have a much bigger impact on potential new customers as opposed to a marketing banner, for example.Video can be an extremely powerful medium when it comes to connecting with and communicating with your audience. Many businesses have found that the use of video allows them to better present their brand ‘voice’ and image in a way that customers will be able to relate to personally.One of the most popular types of video content is marketing content, where you will come up with a short movie that convinces customers to express interest in your brand. Some marketing videos may focus on the brand as a whole, whilst others may focus on a particular product or service. You may use actors, animations, or something else in order to put together a marketing video.Every business which has an online presence should use video content in some form or another. With video now being more and more accessible, even the smallest of businesses with the tightest of budgets can afford to use video content to some extent, even if it is just Snapchat stories or Facebook Live videos.If you’re not yet using video content for your marketing strategy, you should definitely change things starting now because even the smallest of businesses are benefiting from it now. To learn more, scroll up and click “add to cart” now.

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  Time Traps - Proven Strategies...

  Todd Duncan

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  Productivity.  It has been a buzz word in the business world for years.  But despite our best attempts and countless self-help books, we still fall behind, work late, juggle our schedules, and become swamped.  Time Traps addresses the most common misconceptions we have about time and our use of that time in the marketplace.  Duncan has proven remedies for universal time troubles, and he shows readers how to set a schedule that works-not just some days but every day.  With the principles in Time Traps, salespeople will see a rise in their sales as they experience a drop in their working hours.

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  The Tao of Self-Confidence - A...

  Sheena Yap Chan

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  A guide for Asian women to tap into their confidence, joy, and shine as leaders in today's world 
   
   
   
  In 2021, women represented 54.3% of the US workforce but only held 35% of senior leadership positions. Of that percentage, only 2.7% of Asian women were seen in management roles. While there have been great leaps for women in the workplace in the last decade, women of color still fall behind. The Tao of Self-Confidence book sets a foundation to help Asian women start being seen as leaders in work and life rather than by our stereotypes. In order to move forward with true confidence, we must learn the lessons our challenges have taught us and heal our trauma. 
   
   
   
  With an honest and vulnerable approach, Yap Chan discusses and explores the specific challenges our community faces, historically and now in the midst of the pandemic, intergenerational and historical trauma, false stories we tell ourselves, and how we can rise above stereotypes. We'll tap into our inner joy, celebrate our authentic self, and awaken the leader within.

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  The Ultimate Real Estate...

  Frank Eberstadt

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  Struggling to figure out how to make money in real estate without losing your sanity and savings? This is the ultimate guide designed just for beginners, simplifying every step toward financial freedom with rental properties! 
  Did you know that over 90% of the world's millionaires earned their fortune by investing in real estate?  
  In truth, real estate generates more money than all industrial investments combined. 
  But how do you get started? What types of properties should you invest in? How can you finance your investments without the risk of losing all your hard-earned money?  
  This wealth-building guide provides the answers you seek while laying out a 3-step blueprint to help you live the dream life through real estate. 
  Inside, you will discover: 
   ●    Beginner-friendly ways to start earning income through the Build-Master-Profit framework 
  ●    A closer look at the different types of real estate investments – from single-family homes to commercial properties 
  ●    Important key metrics, such as cash flow, NOI, and cap rate to evaluate and compare properties accurately 
  ●    Step-by-step property evaluation and risk assessment with practical tips and formulas  
  ●    How to navigate taxes and legalities to maximize your returns and protect your investments 
  ●    The lucrative world of short-term rentals with Airbnb, including setup tips, management advice, and how to leverage this platform for maximum profit  
  ●    Interactive elements to help you apply your newfound knowledge and build confidence 
  This book breaks down every concept into simple, actionable steps, to ensure you'll confidently build your real estate empire.

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