Altri libri che potrebbero interessarti

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  The Smart Advertising Book - How...

  Dan White

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  Brands today have a bewildering array of ways to communicate with their target audience. To succeed, brand owners need to know how to identify the best combination of media and how to create effective content. A lot of advertising is ill-chosen and poorly executed; understanding how to harness its potential provides strong competitive advantage. This book offers guidance to company leaders, marketers and entrepreneurs in delivering effective advertising. It presents a summary of all the latest evidence and thinking about successful advertising in a clear, accessible way with inspiring examples and the author’s trademark frameworks, analogies and hand-drawn illustrations.

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  Fixing Fairness - 4 Tenets to...

  Lily Zheng

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  The demand for inclusive workplaces is stronger than ever, with most employees seeking a sense of belonging and fairness at work. Yet traditional diversity, equity, and inclusion (DEI) strategies have faced backlash and stagnation, leaving organizations at a crossroads.Where common DEI initiatives have failed, this book instead offers a results-based, systems-focused, all-inclusive, and universally beneficial framework to help bring about real social change in the workplace. This can be achieved through the FAIR framework: Fairness—Promote equitable treatment by addressing systemic barriers and ensuring transparent, just practices for all. Access—Expand opportunities by removing obstacles and creating pathways for underserved and underrepresented groups. Inclusion—Foster a sense of belonging where diverse voices are valued, heard, and integrated into decision-making. Representation—Reflect the diversity of society at all levels, ensuring visibility and participation across demographics. 
  The DEI industrial complex failed to make real change through unchecked growth and performative practices, and far-right antagonists only offer regressive "solutions." With clarity, urgency, and practicality, Fixing Fairness offers a third option and charts a path forward for those committed to creating better outcomes for all.

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  Genius Makers: Book Summary &...

  Briefly Summaries

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  This is a concise summary and analysis of Genius Makers, by Cade Metz.
   
  It is not the original book and is not affiliated with or endorsed by Cade Metz.
   
  Ideal those seeking a quick and insightful overview.
   
  Genius Makers delves into the competitive and high-stakes world of artificial intelligence, uncovering the stories of the brilliant minds and groundbreaking technologies behind the rise of AI. The book examines the battle between tech giants and researchers to create the most powerful AI systems, exploring the ethical dilemmas, power struggles, and transformative potential of this technology. It provides a compelling look at the revolution shaping our future and the people driving it.

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  ​SEO Split Testing

  Jim Stephens

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  ​SEO Split Testing is one of dozens of Courses Focusing On Hot Internet Marketing & Make Money Topics.

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  Introduction to Blockchain...

  Introbooks Team

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  Cryptography is a direct link to the blockchain world. A blockchain is resistant to modification of the data and it is an open distributed ledger that can record transactions between two parties efficiently and in a verifiable and permanent way. If simply understood it is a growing list of records called blocks. And each block is a cryptographic hash of the previous block, a timestamp and transaction data. Blockchain was invented by a group of people called Satoshi Nakamoto in 2008 to serve as a public transaction of cryptocurrency bitcoin. The identity of that group called Satoshi Nakamoto is still unknown. The invention of blockchain in reference to bitcoin made it the first currency or digital currency to solve the double spending problem without a need of a trusted authority of central server. Blockchain is also considered as a payment rail. There is no security in this chain, so some time computer world marketing also called it snake oil.

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  Building Psychological Safety on...

  Tom Henricksen

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  What does Psychological Safety even mean? In this short work, we will answer this question. As well as share how Project Managers can bring it to their team. You will learn what to add to your team health checklist to make it more productive. Check it out to learn more.

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