Altri libri che potrebbero interessarti

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  Branding Psychology

  Mike Parson

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  Numerous studies have shown that people buy feelings and experiences, not things. When you see a cute puppy, certain hormones fill your brain, becoming loving and affectionate. You don't care about the exact hormone process in your brain, but the puppy certainly makes you feel good.There is an intense psychological component to marketing a business or creating a successful brand. In essence, branding is designing a campaign to induce popularity and loyalty among customers. To do this, one must understand the audience's psychology, giving you the ability to entice consumers who will mentally connect and relate to your brand's identity.Every individual consumer has an entirely separate and possibly stressful life outside your market. Busy lives mean that consumers do not have the mental bandwidth to consider every product on the market.To establish a long-lasting relationship, the brand provides intangible benefits that sometimes overshadow the tangible benefits. It is getting tougher with the explosion of communication technology, where people stay connected to update information. The emergence of branding topics has been witnessed with the blast of branding categories that apply to manufacturing and service industries. The brand is a logo, symbol, name, or design that creates a trademark or signature that distinguishes goods or services. Building a strong provides additional value that looks simple from the customer's point of view but is a great deal for a firm to survive the stiff competition in the market. The brand is a critical element to superior quality products, especially in the saturated market; hence, a trusted brand must satisfy customer needs and deliver excellent quality on attributes that matter to customers, low cost of quality, overall cost leadership, and effective positioning.

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  Fearless Authenticity - Lead...

  Jeanne Sparrow

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  How we communicate—the words we say and how we say them—has the profound power to change lives, form connections, and create communities. But many of us struggle to translate our ideas, values, and dreams into words. 
   
   
   
  In Fearless Authenticity: Lead Better, Sell More, and Speak Sensationally, speaker, TV personality, and radio host Jeanne Sparrow provides a roadmap to unlock your unique value, gain the courage and confidence to connect authentically and fearlessly with your audience. 
   
   
   
  The process begins with the mantra: Be Brave, Be Free, Be You. With strategic advice and instructional "authenticity actions" informed by Sparrow's extensive media experience, you'll learn how to identify the unique parts of your perspective, opinion, and experience, and how to step into your individual power that will transform your professional and personal life. 
   
   
   
  Whether you're looking to move forward in your career or make better connections in your life, Fearless Authenticity is an honest conversation about success and personal power—an easy-to-follow guide whenever there's a team to lead, a sale to close, a speech to deliver. This book is for anyone who wants to stand out, speak up, and be heard.

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  Barefoot Investor The: Book...

  Briefly Summaries

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  This is a concise summary and analysis of The Barefoot Investor, by Scott Pape.
   
  It is not the original book and is not affiliated with or endorsed by Scott Pape.
   
  Ideal those seeking a quick and insightful overview.
   
  
   
  The Barefoot Investor is your step-by-step guide to achieving financial freedom through simple, practical advice. In this audiobook, the author breaks down personal finance into easy, actionable steps, using a system of "money buckets" to manage your income, save effectively, and invest wisely for the future. Whether you're struggling with debt or just looking to get your finances in order, this guide is packed with life-changing strategies. You'll learn how to automate your money, break free from debt, and build long-term wealth—all without the need for complex financial jargon. The author’s motivational and accessible approach will inspire you to take control of your financial life, one small step at a time.
   
  Perfect for anyone seeking financial independence, The Barefoot Investor offers real-world solutions for growing wealth and living a stress-free financial life.

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  Crypto And Bitcoin - A...

  Michael A. Duniec

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  Cryptocurrency, a disruptive financial concept, promises a new decentralized finance and investment era. But do you understand its significance, and are you ready to take advantage of its potential? Join me on a journey that will expand your appreciation for Cryptocurrency and shed light on its long-term implications for global economies. 
  Crypto and Bitcoin is a comprehensive exploration of the digital currency revolution. From the genesis of Bitcoin to a myriad of crypto-assets that followed, this book delves into the technological innovation that has challenged traditional financial systems and sparked a global conversation about the future of money. 
  From the shadows of the 2008 financial crisis emerged a disruptive concept that promised a new era of decentralized finance. The world witnessed the birth, struggles, and triumphs of a novel asset fighting for legitimacy. The development of Bitcoin and Cryptocurrency is a tale of innovation that undeniably impacted traditional finance and banking, signaling the rise of crypto-assets, investment opportunities, and how we perceive value in the digital age. 
  By listening to this book, you will:Explore crypto's early days with the Mt. Gox Hacks, Silk Road, and Onion Router (Tor)-Delve into the diverse world of Cryptocurrencies, understanding their types, functions, and impact on the global economyDiscover everything about Crypto Wallets and Exchanges to make informed choices and optimize their benefitsExplore the topics of Cryptocurrency, the United States money supply, inflation rates, coin market capitalization, the principle of decentralization, and the Federal Reserve's policies 
  Crypto and Bitcoin is perfect for anyone interested in learning more about Bitcoin and looking to the future of Cryptocurrency, online trading, money, monetary policy, and financial technology innovation.

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  Time Saver's Guide The:...

  Emanuel Vera

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  In "The Time Saver's Guide: Mastering Efficiency in a Chaotic World," Emanuel Vera presents practical strategies for maximizing productivity and achieving success in today's fast-paced environment. With a focus on time management, organization, and goal-setting, Vera offers insightful tips and techniques to help listeners overcome the challenges of modern-day living. 
  Narrated by Mark, the audiobook guides listeners through proven methods for streamlining tasks, prioritizing responsibilities, and reducing wasted time. By implementing these strategies, individuals can cultivate a more structured and efficient lifestyle, ultimately leading to increased productivity and a greater sense of accomplishment. 
  Whether you're a busy professional, a student juggling multiple commitments, or anyone seeking to regain control over their time, "The Time Saver's Guide" provides valuable insights and actionable steps that can help you thrive in a chaotic world. By mastering the art of efficiency, you can attain your goals, manage your time effectively, and create a more balanced and fulfilling life.

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  Ball Out - Mastering...

  Emmanuel Bope, Solange Bope

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  Ball Out delves into the secrets of off-court success embraced by the world's top hoopreneurs, based on a comprehensive study by hoopreneur media inc. More than just a guide to financial prosperity, "ball out" redefines what it means to "ball out," emphasizing holistic success in every aspect of life. This book presents the philosophy of hoopreneurism, designed to help aspiring hoopreneurs achieve their professional goals, fulfill their aspirations, and realize their dreams. By examining ten fundamental principles—mindset, purpose, skill mastery, system insight, action plan, discipline, execution, massive action, faith, and wellness—Ball Out provides a clear blueprint and system of self-analysis to guide you toward the success you seek, both on and off the court. Discover the renowned formula for personal achievement that has propelled numerous NBA and WNBA legends to incredible heights, enabling them to accumulate wealth and achieve greatness beyond basketball. Ball Out aims to share these valuable success strategies, inspiring hoopers around the world to embrace hoopreneurism and unlock their full potential.

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