Altri libri che potrebbero interessarti

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  Social Media Marketing...

  Virversity Online Courses

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  Social Media Marketing Essentials is a comprehensive online course that equips students with skills to promote brands and engage audiences across major social media platforms. By mastering both organic and paid strategies, students learn to build a strong online presence and drive measurable results to boost careers or business success.Gain foundational knowledge of social media platforms and user demographics. Learn to create compelling profiles and content that resonate with target audiences. Develop strategic plans for consistent, goal-oriented marketing and build engaged communities to foster brand loyalty. Analyze metrics to measure and optimize campaign performance, leverage influencer marketing ethically, and master paid advertising integrated with organic efforts.The course begins with social media fundamentals, covering key platforms and their features. Students craft effective profiles to establish strong online identities. Content creation modules focus on producing engaging formats suited to various channels, while strategic planning emphasizes goal setting, audience targeting, and scheduling.Community building teaches methods to grow followers and cultivate brand advocacy. Data-driven decision making helps analyze metrics and refine campaigns. Influencer marketing covers identifying partners, managing collaborations, and designing campaigns aligned with brand goals and ethics. Advanced analytics evaluate organic and influencer efforts.The course concludes with social media advertising basics, including setup, management, and optimization of paid campaigns, plus strategies to blend paid and organic tactics for maximum impact.Upon completion, students gain versatile skills to confidently manage social media initiatives, build brand connections, and drive business growth while adapting to evolving platforms and trends.

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  The Art of Picking Up Dog...

  Connie Martin

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  Are there days where you feel frustrated, trapped, caught in the middle?  
    
  You’ve risen to a level of achievement that others might be envious to have. But you’re not at the top either; you’re in management. So often you feel stuck in the middle, fighting the tension between growing your technical capabilities and exercising those communication soft skills needed when leading others. 
    
  This book is for you. It’s a lighthearted yet serious look at life, and leadership, at surviving and thriving in the business world in well, a rather unique way. Like picking up dog poop, your latest setback may be the opportunity to pick up a fresh perspective, embrace your unique style, and keep moving forward! 
    
  So get ready to grow and giggle as you read these short and helpful insights for learning how to lead from the middle. And who knows, this might just be the key to you rising to the top.

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  Leading With Care in a Tough...

  Phillip G. Clampitt, Bob DeKoch

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  Bob DeKoch and Phil Clampitt draw on their years of innovative practice and research to describe how leading with care enriches people and transforms organizations in our challenging times. 
   
   
   
  Gallup recently reported that only 15% of employees in the United States are truly engaged in their workplace. Yet nearly 70% of employees say they would work harder if they felt more appreciated. Over 90% of employees surveyed believed their leadership "lacked communication skills to lead." Leaders can do better. That's why the authors sought to go beyond the laudable sentiments of the "servant leadership" movement by envisioning, creating, and testing a new leadership platform based on a set of guiding beliefs and actual day-to-day practices. 
   
     
   
  In this book, the authors share how caring leaders adroitly blend visible and subtle practices to realize the aspirational benefits of coaching and collaboration. The authors also provide insights about less frequently discussed leadership issues such as how to build an empowering network of relationships and transform pushback into progress. Anyone who wishes to craft their own distinctive, compelling, and empowering leadership style that unleashes the latent energy of people and their organizations will discover a robust and enriching framework for doing so in Leading with Care in a Tough World.

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  Marketing Study Cases for People...

  Marcelo Gameiro

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  This book is made for people who love to learn from stories. Each chapter is a small study case of about 2000 words that will tell the story of a company or a person who did thrive in the world of business and marketing to make his mark in the world. Those stories may inspire you and will give you insights into business and marketing concepts that you may learn in business or marketing courses. 
    
  Also to learn in such a way, by reading stories like this, is very entertaining and pleasurable, you may even read this book just for entertaining purposes and by the end of the book, you did learn a lot of concepts without even noticing it, while enhancing your knowledge about famous brands, companies, and people. 
  If you were learning the English language, a good exercise is to read in English every day and test your reading comprehension. Every chapter is designed to be a small chunk of information that can be digested very easily while learning concepts and words that can be tested by the questionary at the end of every chapter (with the answer by the end of the book). 
    
  If you were teaching marking this can be a very good source of cases that can be discussed in class with your students, fostering learning and interesting conversations about the topic at hand 
    
  Some people just like good reading to pass their time, and this book can be it, and because some of the cases are the story of a life time of person or company, some folks will like to read or listen many times over (disponible in Audible too). 
    
  ● 15 study cases 
  ● 10 questions with answers by the end of every chapter 
  ● Excellent for building up vocabulary 
  ● Good for training in information retention for students 
  ● Very entertaining and pleasurable to read

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  The Self-Managed Super Fund...

  Sanders Muleya

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  Investing using one's Super is deemed both risky, very time consuming and confusing. Each year millionaires are being created through managing their own super, either through property or any other permissible investment strategies. I realized that there is no readily available,reliable, and easy to comprehend information on SMSF apart from the ATO websites and the massive book- Australian Master Superannuation guides, hence the simplified book. 
  The purpose of this book is twofold: to impart wisdom that is both simple and proven and to spark the drive in you to set out on your journey in real estate investing. Whether you are an experienced investor or a beginner, the insights and methods presented here aim to lead you toward fulfilling your financial objectives. 
  This book marks a turning point. Within its pages, l have distilled the essence of my journey and expertise in property investment, particularly through the use of Self-Managed Super Funds. My experience in acquiring four properties using super, leading to a portfolio of over 20 properties, has not only allowed me and my family to live the life we dreamt of but has also paved the way to financial freedom. 
  By the end of this book, you will gain a clearer understanding of how to utilize Self-Managed Super Funds in real estate investments and other asset classes, transverse the highs and lows of the market, and most importantly, employ bricks and mortar as a means to create a more stable and prosperous future.

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  Clicks to Money - The Essential...

  Damian Eloy

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  Clicks to Money: The Essential Guide to PPC Marketing. Discover the Ins and Outs of Effective PPC Marketing Strategies That Would Help You Reach More CustomersPPC, which stands for Pay Per Click marketing, has been in existence for many years now, with one of the more popular PPC marketplaces being Google's advertising program, Adwords. So, how can an average joe marketer join the ranks of successful PPC gurus who have utilized the popularity of PPC search engines and marketplaces to jump start websites, establish an online presence, build a brand, grow a list and maximize their income potential?In this audiobook, you will learn all about PPC marketing and advertising. It will give you tips on how to create effective yet cheap PPC campaigns. This audiobook will discuss the following topics:-An Overview of Google Search Network-How to Increase Your Quality Score-Keyword Research Simplified-How to Create Targeted Ad Groups-Ad Budget Setting-Click Fraud-Writing Your Ads-How to Create Converting Landing Pages-Campaigns Split Testing-Cost Tracking of Sales-And many more!By targeting the right type of customers with your PPC marketing ad campaign, you will present your ads to individuals who are actually looking for your products and services. If you want to learn more, scroll up and click “add to cart” now!

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