Altri libri che potrebbero interessarti

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  Shut Up and Sell Your First Book...

  Natasa Denman

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  ·        Have you written a book and are keen to get it in as many hands as possible? 
  ·        Do you want to know how to avoid ending up with a garage full of books? 
  ·        Have you tried a few strategies that you read online without success? 
  As a self-published author, if you want to people to notice and buy your book you need to have a plan. In Shut Up and Sell Your First Book international book mentor Natasa Denman shares her easy-to-follow blueprint for book sales success. Following on from Shut Up and Write Your First Book and Ultimate 48 Hour Author, this trilogy is essential reading for first-time authors. 
  Natasa has written, sold, and profited from all 12 of her own books - and she has helped over 500 clients from all around the world to do the same thing. She knows a thing or two about the book industry and in this book she unpacks 48 unique ways that you can market and sell copies of your book, with most involving little or no cost to do so.  
  Utilising resources that are readily available to us all, Natasa shares her intimate knowledge of the buying habits of book purchasers as well as guiding you through ways to increase your online presence to maximise your reach. 
  While getting your book in bookstores is many people's idea of success, when it comes to monetising your book, this isn't an option for most self-published authors. But, as Natasa explains, there are lots of other ways you can sell your book and make a profit, and in this book you'll find out how. 
  So, if you are ready to SELL YOUR FIRST BOOK, it's time to Shut-Up and get to it!

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  High-Velocity Digital Marketing...

  Steven Mark Kahan

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  67 percent of B2B buyers no longer prefer to interact with sales representatives when making purchasing decisions. Gathering information online is now the hallmark of the buying process. 
   
   
    
  During his thirty-plus-year career, Steven Mark Kahan has developed a digital marketing blueprint that helps companies quickly increase revenue in brutally competitive markets. In High-Velocity Digital Marketing, he lays out how you can: set in motion a modern marketing strategy to dramatically increase revenue growth in record time; create content that resonates with your ideal target customers; drive more visitors to your website without paying for ads; build digital demand generation campaigns that quickly deliver more leads, sales pipeline, and revenue; improve your website to convert at least 5 percent of traffic to leads; leverage public relations so it contributes to revenue growth; and synchronize your sales and marketing teams in order to close prospects faster and at a higher rate. 
   
   
    
  Marketing online is no longer one of the ways to market—it is the way to do marketing. High-Velocity Digital Marketing is your essential, easy-to-implement guide to getting found online, providing the most critical information, and getting your buyers to purchase—fast.

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  The Ministry Of Common Sense -...

  Martin Lindstrom

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  The Ministry Of Common Sense has descriptive copy which is not yet available from the Publisher.

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  HBR's 10 Must Reads on Strategy...

  Harvard Business Review

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  Set a bold vision for your company—and achieve it. 
   
  If you read (or listen to) nothing else on strategy, listen to this book. This selection of current and classic Harvard Business Review articles will help you understand the dynamics of competition, find new sources of advantage, and create and capture lasting value. 
   
  This book will inspire you to align your strategic thinking with your evolving industry; spot and mitigate bias in your decision-making; put purpose at the core of your strategy; discover new opportunities in the age of AI; create blue oceans that render the competition irrelevant; and close the strategy-to-execution gap. 
   
  HBR's 10 Must Reads are definitive collections of classic ideas, practical advice, and essential thinking from the pages of Harvard Business Review. Exploring topics like disruptive innovation, emotional intelligence, and new technology in our ever-evolving world, these books empower any leader to make bold decisions and inspire others. 
   
  This updated and expanded edition features new, breakthrough articles, additional short-form pieces, and a detailed discussion guide to give you and your team the tools you need for sustained success.

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  The Art of Money Getting or...

  P. T. Barnum

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  P. T. Barnum, the great American showman of the 19th century, wrote this short book about making and keeping money. He certainly had life experiences that qualify him for the subject--he started a small newspaper in his twenties, bought and transformed a museum into a showplace for curiosities, built a circus empire that gave performances in America and Europe, promoted a performing tour of a singer, fell into debt in the 1850s and pulled himself out by lecture tours, was a mayor, and founded a hospital.An unabridged edition, to include: Don't Mistake Your Vocation - Select the Right Location - Avoid Debt - Persevere - Whatever You Do, Do It with All Your Might - Use the Best Tools - Don't Get Above Your Business - Learn Something Useful - Let Hope Predominate, But Be Not Too Visionary - Do Not Scatter Your Powers - Be Systematic - Read the Newspapers - Beware Of "Outside Operations" - Don't Indorse Without Security - Advertise Your Business - "Don't Read the Other Side" - Be Polite and Kind to Your Customers - Be Charitable - Don't Blab - Preserve Your Integrity

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  Lead With Super Clarity - How...

  Maanda Tshifularo

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  These are difficult times. The Covid-19 pandemic has proved to us that we cannot rely on tomorrow to be like today, there is no such thing as ‘business as usual’. The social and economic upheaval has been devastating, and its effects long-lasting, making these times even more uncertain. 
  The antidote to this uncertainty is clarity. 
  Maanda Tshifularo has had the privilege of interacting with successful innovators, culture shifters, business leaders and thought leaders, and their ‘common success denominator’ is the ability to see, say, and do things, with purposeful clarity. 
  He has identified ‘Super Clarity’ as the differentiator that helps leaders navigate the ambiguity and half-heartedness which have become the default state in many organisations, leading to plummeting employee morale and productivity. 
  Not only does a super-clear leader achieve and make a meaningful contribution, but they also experience remarkable joy and personal growth in the journey. 
  It has never been more crucial for leaders to provide clarity and, in this book, Maanda defines and explains the importance of Super Clarity, and how to translate purpose into our day-to-day activities to unlock exceptional results, job satisfaction, team cohesion and employee engagement. 
  He outlines in Lead with Super Clarity the critical steps that we can take, as business leaders or in our own lives, to foster clarity, and, in so doing, create an environment characterised by purpose, insight and alignment. 
  Maanda Tshifularo is the CEO and Founder of SuperLead Advisory (a strategy, operations and leadership consultancy), he has a track-record of leading business turn-arounds, new business ventures development and driving innovation and growth initiatives.

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