Unisciti a noi in un viaggio nel mondo dei libri!
Aggiungi questo libro allo scaffale
Grey
Scrivi un nuovo commento Default profile 50px
Grey
Iscriviti per leggere l'intero libro o leggi le prime pagine gratuitamente!
All characters reduced
Game Changer - The Untold Story of Nike Air Jordan And Its Successful Marketing - cover

Game Changer - The Untold Story of Nike Air Jordan And Its Successful Marketing

Davis Truman

Casa editrice: Davis Truman

  • 0
  • 0
  • 0

Sinossi

"Game Changer: The Untold Story of Nike Air Jordan and Its Successful Marketing" is a captivating exploration of the rise of the Air Jordan brand and its profound impact on sports and popular culture. This book reveals the strategic marketing genius behind Nike's groundbreaking campaigns and the transformative partnership with basketball legend Michael Jordan. Through a compelling narrative, it showcases the challenges, triumphs, and evolution of the Air Jordan line, offering valuable insights into effective marketing and brand storytelling. A must-read for sports enthusiasts and marketing professionals, this book unveils the untold story behind one of our most influential marketing campaigns.
Disponibile da: 19/04/2025.
Lunghezza di stampa: 94 pagine.

Altri libri che potrebbero interessarti

  • Building Business: Secrets to Captivating Customers Instantly - "Unlock business success! Access dynamic audio lessons crafted to enchant your customers from the start" - cover

    Building Business: Secrets to...

    Jasper Elmsworth

    • 0
    • 0
    • 0
    Building Business: Secrets to Captivating Customers Instantly 
    Are you ready to advance your career and gain the insights needed to transform your brand by connecting deeply with customers? 
    Looking for a comprehensive guide that equips you with all the essential strategies to forge strong customer relationships? 
    Your quest ends here! 
    This audiobook is your ultimate resource for enhancing your knowledge, applying effective techniques, and participating in practical exercises. With this guide in hand, you're set up for success. 
    Updated for the latest strategies in customer engagement. 
    Key features of this enhanced guide: 
    - In-depth insights on captivating customers instantly 
    - Thorough explanations of brand transformation 
    - Proven strategies for customer connection and engagement 
    Our guide stands out with its extensive coverage, which is crucial for your success in understanding customer dynamics. Concepts are not just glossed over; they are explored with clarity and depth. 
    Please note that this guide is an independent resource and not affiliated with any official entities in the field. 
    With a well-organized structure and accessible language, our guide ensures smooth transitions between concepts. Say farewell to confusing jargon and embrace clear, concise, and accurate content. 
    So, why wait? Click the BUY NOW button, secure your guide, and embark on your journey to transforming your brand by connecting deeply with customers!
    Mostra libro
  • Lead Better Now - A Practical Guide to Increase Your Influence as a Leader - cover

    Lead Better Now - A Practical...

    Jake Thompson

    • 0
    • 0
    • 0
    60% of A+ players who move to management are ready to quit within their first 24 months.
    With little to no preparation, performers get moved into leadership roles and are expected to thrive—but the opposite happens:
    
    •They struggle to manage the people who used to be their peers.
    •They follow the bad examples of their predecessors.
    •They fight to keep up with the increased workload, responsibilities, and admin work.
    •They end up feeling like failures.
    
    But it doesn't have to be that way. Performance Coach Jake Thompson has worked with companies and leaders around the world to create winning cultures. In Lead Better Now, he offers practical insights and strategies you can implement today to reshape your leadership experience and start driving the positive change you want to see in your team, department, and organization.
    
    Lead Better Now will equip you with the skills necessary to increase your influence as a leader. You'll learn how to . . .
    
    •Develop the right mindset for leadership
    •Manage your time and team and get better results
    •Connect and communicate effectively to create a culture of success
    
    Whether you're a new manager trying to find your way and become a leader that people want to follow or you're a C-suite executive who recognizes that you need better training and systems for your leaders, Lead Better Now is for you.
    Mostra libro
  • Becoming AntiFragile - Learning to Thrive Through Disruption Challenge and Change - cover

    Becoming AntiFragile - Learning...

    Dr Paige Williams

    • 0
    • 0
    • 0
    Are You Ready to Move Beyond Resilience? 
    The level of disruption as we start this new decade is like nothing we’ve experienced before. Resilience simply won’t cut it in the face of such uncertainty. ‘Bouncing back’ isn’t enough. It’s exhausting and it’s burning us out. 
    We need something that sustains us in the long term. 
    We need to benefit rather than break from our experiences. 
    We need to turn disruption and uncertainty to our advantage. 
    We need to Become Antifragile.  
    Using evidence from neuroscience, psychology and lived-leadership experience, this book offers leaders practical guiding principles to:Embrace change rather than resist itLean into challenge rather than avoid itLearn to thrive when times get tough. 
    The future is more uncertain than ever. Many leaders are struggling. 
    With this book, you won’t be one of them.
    Mostra libro
  • The Way of the Leader - 25 Ideas for Leading Wisely in the Digital Age - cover

    The Way of the Leader - 25 Ideas...

    BH Tan

    • 0
    • 0
    • 0
    In the history of human progress, the most fruitful developments take place at the intersection of different lines of thoughts. The timeless topic of leadership has for centuries always been dominated by the ideas and philosophies of Western thinkers, business executives, and academics. For far too long, the voice from the East has been deafeningly silent. As Asia rises in the global economy, a question that begs an answer is, "What is the leadership tradition of the East and how will it play out globally?" 
     
     
     
    Leadership consultant BH Tan has written an outstanding exposition of the Asian perspective on leadership. He has drawn upon his deep appreciation of Daoist principles to propose a complementary approach to the Western-centric leadership mindset. 
     
     
     
    A lifelong student of Eastern and Western thinking and leadership, he challenges some of our most cherished truths and perspectives. "Either-or" is out. The "both-and" philosophy will lead us to a better future in this complex, chaotic, yet interconnected world. This is the essence of leadership paradoxes. When we integrate both streams of thinking, we transcend contradictions and tap into greater possibilities for progress and creativity. This can only help us lead more wisely and courageously.
    Mostra libro
  • Unlock Your Leadership Story - How to Build Understanding and Motivate Teams Using Fables and Folktales - cover

    Unlock Your Leadership Story -...

    Pat Wadors

    • 0
    • 0
    • 0
    In Unlock Your Leadership Story: How to Build Understanding and Motivate Teams Using Fables and Folktales, renowned international speaker and human resources thought leader Pat Wadors delivers a powerful discussion of the lessons we can draw from some of the most well-known stories in the world. In each chapter, she introduces a different fable or folktale and reflects on the "moral of the story" and how we can apply it to help us meet contemporary challenges at work and in life. 
     
     
     
    You'll discover the power of storytelling as you inspire, motivate, and drive positive change in yourself and the people around you. You'll also explore new interpretations of old stories that shed fresh light on self-discovery and growth; find out about the neuroscience behind the emotions and actions elicited by stories; and discover modern leadership lessons from historic fables and folktales you can apply to your own journey—at work and beyond. 
     
     
     
    Whether you are early in your career or a seasoned executive, this multigenerational book will meet you on your path as a perfect guide for all levels. Unlock Your Leadership Story is also a can't-miss resource for project and team leaders, human resources professionals, sales leaders, and anyone else responsible for helping others live up to their full potential.
    Mostra libro
  • Understanding and Improving your Credit Score - Tips and Tricks for Better Credit - cover

    Understanding and Improving your...

    Benjamin Foster

    • 0
    • 0
    • 0
    Your credit score shapes countless aspects of your financial life, from loan approvals to job prospects, yet many people don't fully grasp its influence. Benjamin Foster's audiobook delves into the nuances of credit scoring, offering listeners practical insights to strengthen their financial position.
     
    The narrative explores how FICO scoring actually works, breaking down the five key elements that influence your creditworthiness. Foster shares strategies tailored to various situations - whether you're building credit for the first time, bouncing back from setbacks, or aiming to enhance an established credit profile.
     
    Listeners will learn about valuable tools like secured credit cards and credit-builder loans, while gaining insights into managing credit information and protecting their financial identity in our digital world. The audiobook addresses common challenges and provides strategies that listeners can implement in their daily lives.
     
    Narrated by Riley Pines, the content breaks down complex financial concepts into accessible insights. Foster's approach helps listeners understand credit score ranges and their real-world implications, while offering guidance for various financial situations - from young adults starting their credit journey to professionals looking to optimize their scores.
     
    Throughout the audiobook, Foster shares techniques for building credit from scratch and recovering from financial difficulties, helping listeners develop a stronger foundation for their financial future.
    Mostra libro