Altri libri che potrebbero interessarti

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  Connect!

  Dale Carnegie & Associates

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  At Dale Carnegie Training, we agree that some things never change. After all, the timeless principles that our founder Dale Carnegie established are still as practical and relevant today as ever. 
   
   
   
  Now that the citizens of our world have made radical shifts because of the global pandemic, and adjusted to remote work and social distancing, the ways we used to connect with others may seem distant or even obsolete. We yearn for real connection, deep and meaningful interactions that are based on commonality instead of what we can get from one another. 
   
   
   
  In our modern world, it's become normalized to have conflict with those who are different from us. This can make some people skeptical and suspicious when we reach out to them for connection. 
   
   
   
  Yet, those are the very situations where connection matters most. True, genuine connection can create commonality from difference. And once that is done, conflict decreases. We may not agree with the other person, but we can step inside their world for awhile. And understand their perspective, and maybe change our own. 
   
   
   
  The truth is, it's easier to change ourselves than our circumstances. And, we can change our circumstances by changing ourselves.

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  Good Influence - How to Engage...

  Paul M. Katz

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  Have you ever mobilized the power of popular culture, celebrities, and influencers to do good? 
  Paul M. Katz is a GRAMMY-nominated music executive, social entrepreneur, and the founder and CEO of Entertain Impact, an award-winning social impact agency. He has been at the forefront of bridging the worlds of popular culture and philanthropy for over 30 years, with experience ranging from The Bill and Melinda Gates Foundation to Usher. 
  Having worked on more than 100 marketing campaigns, Katz has developed his own five-step sequence, dubbed D.R.E.A.M., for creating and executing influencer-led campaigns. In GOOD INFLUENCE, Katz shares bite-sized lessons, case studies, entertaining stories, and practical tips while laying out his thorough roadmap for employing popular culture and influencers. Whether the goal is to raise awareness, support or money, with GOOD Influence as their guide, organizations of all sizes and resource-levels, have the tools they need to harness the power of fame culture for social good. 
  Are you ready to make a difference? 
  Read GOOD INFLUENCE today!

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  Marketing in the (Great Big...

  Kathleen Schaub

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  Transform Complexity into Opportunity
  Marketing leaders face an uphill battle: their teams are expected to deliver predictable, measurable results in a world characterized by uncertainty, human behavior, and complexity. Traditional approaches attempt to treat marketing as a vending machine where input guarantees output. But this outdated approach sets CMOs up for frustration in today’s dynamic business environment. 
  Kathleen Schaub—marketing innovator, former CMO, and research analyst—reveals a radically needed shift in thinking that will not only bring clarity to the whole organization but help CMOs thrive in the chaos. Drawing on decades of experience combined with relevant science, Schaub explains why industrial-era practices fall short today and outlines a more flexible approach that embraces marketing as a complex system. Schaub’s method begins with four essential mindset shifts—think like an investor, navigator, statistician, and ecologist—and builds on them with actionable operational changes in intelligence, teams, work methods, and change management.
  Marketing in the (Great, Big, Messy) Real World empowers marketing leaders to create adaptable, resilient marketing systems that thrive in uncertainty. Unlock your team’s full potential and turn complexity into opportunity.

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  From Bankrupt to Millionaire in...

  Mette Hå

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  In 2017, Mette made a bold decision to leave a seventeen-year relationship and an idyllic home with a perfect ocean view to pursue her dream. A mere year and a half later, she found herself on the brink of bankruptcy, grappling with overwhelming bills during some truly challenging days. Her story is a powerful testament to the dynamic interplay between mindset and action. Through her journey, she showcase the transformative potential that lies within us all. 
  Dive into a transformative experience with her enlightening book, "From Bankrupt to Millionaire in Four Years with Manifestation, Gut Feeling, and Dictated Action." Crafted with precision, this book serves as your personal guide, offering a hands-on approach to amplify the impact of the book's principles on your journey of self-discovery and financial empowerment.

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  The art of winning The Startup...

  Yury Yavorsky

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  This book is about setting up your own business and what is the best way to start if you have made up your mind.Multiple tips from the author are illustrated by 25 years of experience and urge the reader to perform gap analysis if you are in business and contain recommendations on avoiding typical mistakes or misconceptions found in American books, and dispel the myths that armchair business wizards create.

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  The World Is Your Office - How...

  Prithwiraj Choudhury

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  As the debate around remote versus in-office work rages on, leaders in a wide range of industries continue to implement radically flexible work practices, allowing most, if not all, of their employees to work from anywhere. Why? They understand that geographic flexibility offers a competitive advantage: the ability to attract and retain top talent globally. 
   
   
   
  In The World Is Your Office, Harvard Business School professor Prithwiraj Choudhury, who has been studying this phenomenon for over a decade, takes listeners inside the trailblazing companies that are going all-in on work-from-anywhere (WFA) policies. From startups and nonprofits to government agencies and large corporations, Choudhury's research shows why and how these organizations are benefiting. 
   
   
   
  Drawing insights from this pioneering research, Choudhury also provides an extensive playbook for implementing successful WFA policies, offering leaders concrete strategies to use WFA as a means of hiring and retaining the best talent; effectively manage WFA teams, share knowledge, and combat isolation; leverage AI and automation to extend WFA into manufacturing and other deskless roles; and design programs that attract talent to different regions. Filled with actionable insights and extensive case studies, The World Is Your Office empowers leaders to embrace the future of work.

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