The Google Model - Managing Continuous Innovation in a Rapidly Changing World
Annika Steiber
Narratore Sheri Saginor
Casa editrice: Ascent Audio
Sinossi
This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies. The book presents a unique synthesis of findings from leading research on long-term competitiveness in fast changing industries. The core of the study comprises an exclusive one-year in-depth research study on the drivers of innovation at Google and includes examples on how Google has translated the reinvented management principles into practice. The book also offers key action-points to help practitioners in reinventing their own management models for continuous innovation.
Durata: circa 6 ore (06:12:00) Data di pubblicazione: 27/12/2022; Unabridged; Copyright Year: 2022. Copyright Statment: —