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Summary of W Chan Kim’s Blue Ocean Shift

Falcon Press

Narrator Connor Goff

Publisher: Falcon Press LLC

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Summary

Summary of W. Chan Kim’s Blue Ocean Shift offers a step-by-step strategy to identify and capture untapped markets. It is the process-oriented sequel to the authors’ highly influential book about strategic planning, Blue Ocean Strategy (2005).
Duration: 21 minutes (00:20:41)
Publishing date: 2021-04-14; Unabridged; Copyright Year: — Copyright Statment: —