Other books that might interest you

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  Marketing Your Retail Store in...

  Bob Negen, Susan Negen

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  If you own and operate a small retail business, this guide will give you a proven system for marketing your store, allowing you to compete with online merchants and big-box stores alike. Full of fresh and innovative ideas for promoting small stores, it will show you how to create a great in-store experience and build loyal, long-lasting relationships with customers.

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  First Comes Love Then Comes Money

  Bethany Palmer, Scott Palmer

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  Happy Couples Know How to Talk About Money 
  The number one cause for divorce is financial infidelity. Now "The Money Couple" reveals the missing ingredient needed before any financial program or plan can work: healthy financial communication. This book tells you how to:Diagnose your level of financial infidelityIdentify your individual Money PersonalityMaster the Money Huddle and the Money DumpAchieve financial goals once and for all

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  Pro Leadership - Establishing...

  Andrew Wyatt

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  A top coach shares twenty-four principles of leadership drawn from his experience founding and running his company—and shows you how to “go pro.” 
   
  Each of the chapters in Pro Leadership focuses on a pro leadership principle required to be mastered if a leader desires to “go pro”—taken from the yellow legal pad Andrew Wyatt kept in the center drawer of his desk during the twenty-four-year history following the founding of his company. Each time he learned a lesson, he would write it on the legal pad. 
   
  Many books have been written on leadership. Andrew has read many, and believes aspiring leaders would benefit from doing the same—after all, leaders are readers. Pro Leadership is meant to add to this already valuable library, with three goals: 
   
   To offer a fresh perspective on the vital role of leaders 
   
   To help readers change the way they think about leadership 
   
   To inspire, to equip, and to encourage leaders to “go pro” 
   
  Pro Leadership benefits from something that can’t be bought: the wisdom of experience, both good and bad, gained over a long and rewarding career. Now leaders of the present and the future can embark on their own journey with the guidance of the founder of Andrew Wyatt Leadership LLC.

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  Winning the Professional...

  Michael W. McLaughlin

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  Over the past several years, sellers who offer high-value products  and services to businesses have experienced profound changes in the  way they do business. Winning the Professional Services  Sale argues for fundamental changes in the sellers  mindset. Rather than pressing to sell, salespeople must help their  clients buy, even if that purchase ends up with a competitor. The  book rejects myopic, conventional sales wisdomsuch as the  need for elevator speeches, cold calling, and presumptive  closesas relics of a bygone era.   In place of that old advice, Winning the Professional  Services Sale presents a different approach for winning  profitable services sales in todays market. To master that  approach, sellers must take a holistic view of the buying process  and the needs of the buyers organization, including its  competitors, customers, suppliers, employees, and investors. Only  by understanding a sale from every possible angle can a salesperson  gain the competitive edge thats so essential to the services  sales.

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  How CIOs Can Bring Business and...

  Dr. Jim Anderson

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  As the world has become more and more digital, the importance of the role of a CIO within a firm has increased. No longer can CIOs be content to focus exclusively on technical topics. Instead, we now have to consider what the company's goals are and how technology can be used to help the company achieve those goals. 
  
   
  What You'll Find Inside: 
  
  GETTING & KEEPING IT TOP MANAGEMENT’S ATTENTION
  WHAT CIOS NEED TO KNOW ABOUT PERFORMANCE MANAGEMENT
  3 WAYS TO BRING BUSINESS AND IT TOGETHER
  IT VALUE: HOW TO MEASURE THE REVENUE OF IT
  
  
   
  In order for both a CIO and an IT department to be successful, they are going to have to have the attention of the company's upper management. Getting that attention and then holding on to it is the job of the CIO. If you can get the attention that you need, then you'll have a much better chance of being able to secure the funding that your IT department is going to need in order to implement its programs. 
  
   
  Once you've been able to secure the funding that your department needs the hard work really begins. You are going to have to find ways to maximize the value that you'll be able to get out of the funding that has been allocated to you. One way to make this happen is to attempt to align what the IT department is doing with what the rest of the company is doing. Easy to say, hard to do. 
  
   
  One of the daily jobs of any IT department is to work with the rest of the company in order to better understand how they go about doing their jobs. This knowledge can then be used to identify new products that the IT department can create in order to simplify tasks that the company has to perform. 
  
   
  The tasks that an IT department performs at any given company are often quite similar. This means that the CIO would like to know what the industry best practices are. Traditionally, ITIL has been the standard definition of how to run an IT department. However, times are changing and now BDIM is starting to emerge on the scene. 
  
   
  At the end of the day, a CIO is going to be evaluated based on how well he or she is able to bring the business and IT together. In order to determine how well you've been able to do this, you are going to have to get comfortable with how to measure the revenue value of your company's IT department.

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  Public Speaking to Win! - The...

  Dale Carnegie, Mitch Horowitz

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  The Unparalleled Classic on Speaking With Confidence and Power - In a Special Condensed Edition 
  Here is Dale Carnegie's master class on how to speak so that people listen, available in a compact forty minutes. If you want to deliver effective sales presentations, influence clients and customers, and speak persuasively on any topic, Public Speaking to Win! is your key to success. You will discover:What really grabs your listeners' attention. How to establish intimacy with your audience.How to win people's confidence. The one vital ingredient to a powerful talk. How to speak in a natural, easygoing manner. How to open and close your talk.How to move your listeners to action. 
  Abridged and introduced by PEN Award-winning historian Mitch Horowitz, Public Speaking to Win! provides the full insight of Dale Carnegie's original guidebook, in one concise, unforgettable lesson.

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