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Post-Acquisition Marketing - cover

Post-Acquisition Marketing

Shiv Narayanan

Narrator Assaf Cohen

Publisher: Lioncrest Publishing

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When you’re acquired by Private Equity, the first one hundred days are critical. You need to grow revenue faster, be more profitable, and integrate additional companies, all while getting buy-in from investors. In this environment, ramping up your sales pipeline is a major component of meeting board expectations.In Post-Acquisition Marketing, Shiv Narayanan reveals how PE-backed companies can leverage marketing to scale faster and deliver on the investment thesis. With Shiv’s proven framework, you’ll learn exactly how to leverage data to secure a larger budget for marketing and drive more top-line revenue growth than ever before.
Duration: about 2 hours (01:55:37)
Publishing date: 2021-04-14; Unabridged; Copyright Year: — Copyright Statment: —