Other books that might interest you

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  The End of Fashion - How...

  Teri Agins

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  A solid, hard-hitting, and uncompromising journalistic look at the fashion industry.The time when "fashion" was defined by French designers whose clothes could be afforded only by elite has ended. Now designers take their cues from mainstream consumers and creativity is channeled more into mass-marketing clothes than into designing them. Indeed, one need look no further than the Gap to see proof of this. In The End of Fashion, Wall Street Journal, reporter Teri Agins astutely explores this seminal change, laying bare all aspects of the fashion industry from manufacturing, retailing, anmd licensing to image making and financing. Here as well are fascinating insider vignettes that show Donna Karan fighting with financiers,the rivalry between Ralph Lauren and Tommy Hilfiger, and the commitment to haute conture that sent Isaac Mizrahi's business spiraling.

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  Patterned After Excellence -...

  Brigham Dickinson

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  Knowing what really matters at work and in life and acting on what you know are two very different things. Unless you practice what you know, applying what matters most in a consistent pattern, you’ll always find yourself coming up short. Though your own human tendencies undermine your ability to live at your best, universal truths can help you stay focused on what is most important and ultimately provide real and lasting happiness. Patterned after Excellence walks you through what is true in a way that will empower you, your company, your employees, and everyone else around you. As you make your way through this book, you’ll find that human tendency makes each of us our own worst enemy but come to understand that key truths you apply at work and in life can instead make you your own greatest hero. You’ll learn how to be more present and active in pivotal moments, build meaningful relationships, and become more purposeful in your interactions. Dickinson shows you how to intentionally apply truths that create excellence in all aspects of your life. You’ll not only achieve at a higher level in your career but also become the best possible version of yourself. Brigham Dickinson is president of Power Selling Pros, founder of the Power Certification Program, and author of the book Pattern for Excellence.

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  Quitter - Closing the Gap...

  Jon Acuff

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  It’s time to close the gap between your day job and your dream job 
  From figuring out what your dream is to quitting in a way that exponentially increases your chance of success, Quitter is full of inspiring stories and actionable advice. This book is based on 12 years of cubicle living and my true story of cultivating a dream job that changed my life and the world in the process. 
  It’s time to be a quitter.

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  Finish First - Winning Changes...

  Scott Hamilton

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  Go for the win! Achieve excellence and be better than you’ve ever been! 
  In his years as a professional ice-skater, Olympic Gold Medalist Scott Hamilton learned to embrace the mind-set of working hard to “beat” the competition. But it seems competition has gotten a bad rap these days. We’ve bought into the belief that it is unfair to participants to rank performance. Yet competition is in fact a good thing because it’s about working toward excellence. 
  Finish First is a wake-up call for business leaders, entrepreneurs, spouses, parents, and even students to stop settling for mediocre and begin to revitalize their intrinsic will to achieve excellence and go for the win. Most of us feel we were made for something more, but we’re often afraid to allow ourselves to be competitive because we think our finishing first might somehow rob others of their chance to shine. This book encourages the hidden potential, the champion within all of us, to come out—which eventually brings our family, marriage, career, business, and the world around us the greatest possible good.

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  Bridging the Generation Gap

  Linda Gravett

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  Miscommunication -Employee conflict -Work ethic debates -Loyalty issues -Varying wants and needs -If you are a manager, human resources professional, or business owner, you are faced with these types of issues every day. But why? Because currently, there are five generations in the workplace: Radio Babies (born during 1930-1945); Baby Boomers (1946-1964); Generation X (1965-1976); Generation Y (1977-1991); even some Millennials (1991 and later). Each of them has a different perspective, based on their upbringing and daily lives. The key to making encounters between the generations successful is learning to understand the point of view of each generation and respect their differences.The individuals and organizations that do this will be the ones to succeed. This book will show you how.Authors Gravett and Throckmorton take a dynamic approach to the situation by writing in two distinct voices—as a Baby Boomer and a Gen-Xer—using a "point-counterpoint" approach to identify differences and similarities across generations. They share hands-on experiences, real-life cases, recommended solutions, and ground-breaking research on how members of any generation can better relate to minimize conflict, miscommunication, and wasted energy. You will learn what each generation thinks of the others and how each wishes the others viewed it. Bridging the Generation Gap is filled with strategies and solutions you can implement immediately to help build your own bridge between the generations.

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  Owning Game-Changing...

  David Aaker

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  Owning Game-Changing Subcategories is about creating organizational growth in the digital age by creating and owning game-changing subcategories fueled by digital.Owning Game-Changing Subcategories outlines the path to finding, managing, and leveraging new subcategories. In the digital age, the path has been made wider, shorter, and more frequently traveled. Throughout Owning Game-Changing Subcategories, David Aaker discusses certain aspects of the digital age that alter this path, such as E-commerce providing fast, inexpensive market access bypassing the cost of gaining distribution into storefront retailers or creating personal sales teams and social media and websites enabling communication on steroids in comparison with traditional use of advertising or events.      Growth is not only a success measure but also creates energy and opportunity for customers and employees. And such growth almost never occurs with “my brand is better than your brand” marketing. Owning Game-Changing Subcategories explores the only ways to grow a business (with rare exceptions) which is to:develop new “must haves” that define a game-changing subcategory that provides a new or markedly superior buying or use experience or brand relationship to a core customer base;become the exemplar brand that represents the subcategory and drives its visibility, positioning, and success; and   create barriers to competitors that could include “must-have” associations and a basis of relationships that go beyond functional benefits.

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