Reading without limits, the perfect plan for #stayhome
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Read online the first chapters of this book!
All characters reduced
Madvertising - 1975-1985: The Inside Story Of Advertising's Wildest Decade - cover

Madvertising - 1975-1985: The Inside Story Of Advertising's Wildest Decade

Martyn Forrester

Publisher: Apostrophe Books

  • 2
  • 7
  • 0

Summary

‘ADVERTISING IS A PEOPLE BUSINESS. SO IS CANNIBALISM’ This is the book that gives you the naked varnished truth about the glamorous, cut-throat world of advertising in the 1980s, where the goals are money, sex, power, awards – and finding a great new place for lunch. Everything is here, from the disaster behind the making of those familiar TV commercials to the bitchy in-fighting (‘The Orient Express leaves for Venice at noon. Be under it’); how to get in, how to get out, how to market Old Thames Water twenty-six classic ways; all the dark secrets of that strange trade, whose slogans and images are our modern myths. For, as Oscar Wilde said, ‘Only fools don’t judge by appearances.’ Plus! The slogans they couldn’t use (‘People are sticking to Kleenex’, ‘Hail Jaffa, King of the Juice’, ‘Fly to Bangkok and Phuket’), Great Hiccups and Cock-Ups, the Advertising Cost of Living Index, and much, much more can be found in this book from former ad man Martyn Forrester.

Other books that might interest you

  • The Essential Compendium of Dad Jokes - The Best of the Worst Dad Jokes for the Painfully Punny Parent: 301 Jokes! - cover

    The Essential Compendium of Dad...

    Thomas Nowak

    • 1
    • 2
    • 0
    The Essential Compendium of Dad Jokes features 301 wonderfully cringe-worthy dad jokes—including the classics, twists on the classics, and fresh new material.For the first time ever, the best of the worst dad jokes are compiled in one pun-filled place. With original illustrations throughout, this extensive collection is sure to provide hours of silliness for the whole family. After all, no matter how groan-inducing dad jokes are, they will always have a special place in the joke arsenal.• Contains dozens of interesting tidbits, joke-telling pointers, and profiles of legendary dad jokers• Features jokes from "I'm on a seafood diet , , , I see food and I eat it" to "I used to hate facial hair . . . but now it's growing on me"• Great for fathers, patient mothers, tolerant children, and anyone else who loves a punThey make us cringe, chuckle, and roll our eyes, but we all love a wonderfully corny dad joke.The Essential Compendium of Dad Jokes is so bad it's good, ensuring loads of laughter for the whole family. • A hilarious book for dads and dads at heart, as well as pun and dumb joke lovers• Add it to the collection of books like 101 So Bad, They're Good Dad Jokes by Elias Hill, Jokes Every Man Should Know (Stuff You Should Know) by Don Steinberg, and Dad Jokes: Terribly Good Dad Jokes by Share The Love Gifts
    Show book
  • Single Girl Problems - Why Being Single Isn't a Problem to Be Solved - cover

    Single Girl Problems - Why Being...

    Andrea Bain

    • 7
    • 42
    • 0
    “If one more person tells me about their third cousin twice removed who met the love of their life online, I’m going to take out my weave and eat it.” 
     
    
    
    Being single sucks! Well, that's what everyone says, anyway. Single women over the age of 29 are seen as lonely, miserable, undesirable, and cat-crazy. Family members, friends — heck, even perfect strangers ask, “When are you going to get married?” This book flips the script on what it means to be a single woman in the twenty-first century. With dating horror story anecdotes and advice about online dating, self-esteem, sex, money, and freezing your eggs, Andrea Bain takes the edge off being single and encourages women to never settle.
    Show book
  • The Little Book of Adult Games - Naughty Games for Grown-Ups - cover

    The Little Book of Adult Games -...

    Sadie Cayman

    • 1
    • 3
    • 0
    No matter how much of a sexpert you may be, things in the bedroom can always benefit from a little extra spice. This collection of titillating treats, from frisky foreplay teasers to downright dirty duvet dalliances, has something for every sexual occasion, and should get you hot under the collar and ready for some stripped-down bedroom action. So get your sexiest underwear on and prepare to take it off not long after, ’cause it’s time to play!
    Show book
  • Cross Stitching Masterpieces - Bee Cross-Stitch Pattern - cover

    Cross Stitching Masterpieces -...

    Kim Mendez

    • 0
    • 1
    • 0
    This Is Your #1 Guide & Template For A Bee (Volume 2) Cross-Stitch Pattern!
     
    Are you a big fan of cross-stitching and love handicrafts?
     
    Have you been thinking about starting a hobby that is fun and relaxing at the same time?
     
    If so, then this book is perfect for you! Bee (Volume 2) Cross-Stitch Pattern is a quick and handy guide that gives you all the most important information and tips, as well as a ready-made pattern to create a gorgeous, cross-stitched Bee (Volume 2) Pattern.
     
    Not only is this information-packed guide easy to read, but it’ll also provide you with the exact, step-be-step instructions you need to become a master at cross-stitching, while also being able to easily create an unforgettable Bee (Volume 2) Pattern! Thanks to this guide and unique pattern, it couldn’t be any easier!
     
    Inside the Bee (Volume 2) Cross-Stitch Pattern guide, you’ll discover: 
     
    How to Read the Pattern How to Prepare the Fabric and Floss How to Easily Center Your Fabric for the Pattern The Art of Creating Beautiful Cross Stitches How to Cover More Space with a Row How to End the Thread or the Project
     
    …And, of course, you’ll also get the complete Bee (Volume 2) Cross-Stitch Ready Pattern, all the necessary colors and a visual breakdown of the symbols!
     
    Making something that you will love and cherish, or that others will love or be impressed by, is easier than you may think, and Bee (Volume 2) Cross Stitch Pattern will help you create something that is far beyond your expectations, in just a few short lessons.
     
    Order now and start creating a masterpiece of your own!
    Show book
  • Uncommon Paper Flowers - Extraordinary Botanicals and How to Craft Them - cover

    Uncommon Paper Flowers -...

    Kate Alarcón

    • 1
    • 1
    • 0
    This visually magnificent book unveils the alluring world of uncommon botanicals, including a prickly cactus that played a storied role in the founding of an ancient city, a tiny pink mushroom that glows green in the dark, and a magnificent blue cactus with rows of golden spines. Celebrated paper designer Kate Alarcón reveals the rich histories and unique characteristics behind 30 remarkable plants alongside instructions for crafting stunning paper versions of each one. These eye-catching creations make perfect wedding centerpieces, beautiful arrangements (that never wilt!) to brighten a home, and cheerful gifts for any occasion. Brimming with fascinating botanical trivia, vivid photography, and essential design techniques, this is a breathtaking resource for flower lovers, crafters, and anyone fascinated by the mysteries of the natural world.
    Show book
  • The Bourgeois Gentleman - cover

    The Bourgeois Gentleman

    Molière Molière

    • 0
    • 1
    • 0
    The play takes place at Mr. Jourdain's house in Paris. Jourdain is a middle-aged 'bourgeois' whose father grew rich as a cloth merchant. The foolish Jourdain now has one aim in life, which is to rise above this middle-class background and be accepted as an aristocrat. To this end, he orders splendid new clothes and is very happy when the tailor's boy mockingly addresses him as 'my Lord'.
    Show book