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  Moonshot - Inside Pfizer's...

  Dr. Albert Bourla

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  2022 Genesis Prize Laureate 
  The exclusive, first-hand, behind-the-scenes story of how Pfizer raced to create the first Covid-19 vaccine, told by Pfizer’s Chairman and CEO Dr. Albert Bourla. 
  A riveting, fast-paced, inside look at one of the most incredible private sector achievements in history, Moonshot recounts the intensive nine months in 2020 when the scientists at Pfizer, under the visionary leadership of Dr. Albert Bourla, made “the impossible possible”—creating, testing, and manufacturing a safe and effective Covid-19 vaccine that previously would have taken years to develop.  
  Dr. Bourla chronicles how the brilliant, dedicated minds at Pfizer, under the enormous strains of the global pandemic, overcame a series of crises that were compounded by social and political unrest, and reveals the doubts, decisions, obstacles, and failures they encountered. As Dr. Bourla makes clear, Pfizer’s success wasn’t due to luck; it was because of preparation driven by four simple values—Courage, Excellence, Equity, and Joy. 
  Moonshot is a story of leadership under the most unprecedented circumstances—how Dr. Bourla, a Greek immigrant, a child of Holocaust survivors, and a veterinarian, became the head of one of the world’s largest corporations and initiated a dramatic transformation of the organization just before a global health crisis would serve to test the organization, its scientists, and its leader, like never before. Moonshot describes best practices that can be used to address the multiple, unprecedented challenges our world faces, reveals Pfizer’s implementation of scientific breakthroughs at a record-breaking pace, and offers leadership lessons that can help anyone successfully manage their own seemingly unsolvable problems. As Dr. Bourla explains, “I am sharing the story of our moonshot—the challenges we faced, the lessons we learned, and the core values that allowed us to make it happen—in hopes that it might inspire and inform your own moonshot, whatever that may be.”   
  Supplemental enhancement PDF accompanies the audiobook.

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  Passive Income 2 Books in 1: The...

  Alvin Williams, Phil Nolan

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  To Achieve Passive Income you have to Work!Discover the real Secrets to making Money while you SleepHow many times have you heard online gurus saying they make more money sleeping than when they are awake? Well, while passive income is certainly possible, there is no question that it takes a lot of work to arrive at a point when money comes in regularly, even if you are not actively working on the business.This book goes into the details and strategies that have allowed Alvin Williams and Phil Nolan, the authors, to generate more than 10,000$ in a single month, completely passively. It is important to note that this result was not achieved by accident: it is the product of hours and hours of planning and executing the right strategies.Are you ready to create a Passive Income Lifestyle? Then Click Buy Now!

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  Everyman's career guide - How to...

  Infinite Ideas

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  Career progress is easy isn’t it? Surely you just show up at 9, keep your head down for eight hours and then hotfoot it out of the office the minute the clock strikes 5? That might be OK for some but if you want a varied, interesting and well-paid career then you’re going to have to put in a bit more effort. We know it can often be hard to think about your career when the actual job keeps you occupied more hours than you’d like so that’s why we’ve made it easy for you. Here are 20 tips for impressing your boss, getting the pay rise you want and progressing up the career ladder – and all with less effort than the guy in the next office.

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  If You Really Want to Change the...

  Henry Kressel, Norman Winarsky

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  Silicon Valley's latest trend for creating new ventures is based on trial and error: test market needs with new product concepts and a minimum amount of capital, expect that the product may not meet the market need, so fail fast and try another product with the hope that a product-market fit will eventually emerge. But this fail fast, step-and-pivot philosophy is like taking a random walk in the forest without a compass. If You Really Want to Change the World is about helping entrepreneurs find true north.Henry Kressel and Norman Winarsky—technologists, inventors, and investors with stellar track records—provide a guide for those who wish to create a market-leading company that will have a real impact: a disciplined and staged approach they have used to launch, invest in, and develop scores of highly successful companies.If You Really Want to Change the World leads entrepreneurs through the critical stages of venture development, from concept to acquisition or public offering to maintaining a rich culture of innovation in the company. It is a guide by innovators for innovators, with approaches that are practical and timeless.

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  Culture Shift - A Practical...

  Kirsty Bashforth

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  Today, stakeholder consideration focuses as much on an organisation's culture as it does on the bottom line — employees want to work for a company that has clear values and an engaging environment; customers and clients want to know they’re supporting a worthwhile brand; and investors increasingly look to back socially responsible companies with good organisational health. Yet internally, culture is too often still regarded as an add-on, a one-off moment of focus or a distraction from the real day to day business. And when it is given that real focus, the approaches adopted to manage it can prove costly and campaign-like, leading to only temporary emphasis and shift.Using her extensive experience, Kirsty Bashforth outlines exactly what it takes to tackle the topic of culture in an organisation. The audiobook explores the questions to ask, who to involve and what it takes for the person leading the work to fulfil their role. In this practical guide, Bashforth outlines how to recognise the culture you have today, explore the culture you need and communicate those expectations to a number of stakeholders; implement new, lasting habits in the workforce; effectively measure and track organisational culture; as well as deal with pushback from decision makers when, as time passes, the planned culture shift risks falling lower on their agenda.Culture Shift is about how to do things differently. It shows how to ensure culture change, using your own resources, and how to put culture permanently at the core of running the business.

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  Improvise - Unconventional...

  Fred Cook

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  “An entertaining education on leadership, creativity, business and getting ahead of your competition . . . your career will never be the same.” —The Edge, PRSA blog   This year alone, 3.2 million U.S. students will graduate from college. Unprecedented percentages of them will move back home, and many will be unable to obtain a job in their fields of study. Improvise is an inspiring story of how Fred Cook followed an unusual yet fascinating path from young adulthood to the corner office as CEO of the award-winning PR firm GolinHarris.   Melding learnings from a lifetime of uncommon experiences with insights from a surprisingly successful corporate career, this book will inspire workers mired in indecision and dimly lit prospects. Following college, Cook was initiated into the business world through a dozen odd jobs, each of which provided valuable insights into the business world and the understanding of how to make the most of even the smallest opportunity. Each chapter delivers a bold truth, supported by relevant episodes from Cook’s personal life and reinforced by his encounters with corporate America. Filled with colorful anecdotes about being punched by a guru, stalked by an intern, and lectured by Steve Jobs, Improvise is full of hilarious yet poignant moments.   “Fred is a legend in the PR business . . . [Improvise] is immensely fun and engaging.” —Forbes   “An offbeat career guide for new college graduates.” —Parade   “Fred shares the street smarts he gained from a lifetime of uncommon experiences to educate and inspire others who are trying to find their own way in the business world.” —Execunet.com

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