Other books that might interest you

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  The Financially Savvy...

  Emily Chase Smith

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  80 percent of small businesses do not receive outside funding; they bootstrap (and beg and borrow) to make their business dreams a reality. As these businesses grow, the hasty financial decisions and systems put in place during their infancy inevitably crumble.Banishing CPA-speak, The Financially Savvy Entrepreneur offers time-strapped entrepreneurs—indeed, all business owners—simple and innovative tools to maintain business and personal financial health.Here’s an understandable, step-by-step plan that will help you:Understand how an entrepreneur’s financial considerations differ from their traditionally employed counterparts. Appreciate the danger of failing to revisit start-up decisions and give you a roadmap to ease financial entanglements.Establish a business that can stand on its own financially.

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  Easy Business Finance - From...

  Ken Langdon

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  This book is tailored specifically to US business finance. Do you break out into a cold sweat at the sight of company accounts? Do you ignore the financial aspects of your job, hoping they'll go away? Is lack of financial confidence holding you back? The fact is that you can learn how to read company accounts as well as picking up sound financial management techniques in just a couple of hours, and Easy business finance is the way to do it. Balance sheets and profit and loss accounts needn't be mysteries any longer. You don't have to be tortured by colleagues' conversations about key financial ratios and cash flow statements. You'll soon be able to participate fully and confidently in every aspect of your company's financial performance and understand how to measure it. With Easy business finance at hand you need never be frightened by finances again!

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  Money Magic and How to Dismantle...

  David Orrell

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  Money has many apparently magical properties. It can be created out of the void - and vanish without so much as a puff of smoke. It can flash through space. It can grow without limit. And it can blow up without warning.
  
  David Orrell argues that the emerging discipline of quantum economics, of which he is at the forefront, is the key to shattering the illusions that prevent us from understanding money's true nature.
  
  In this colourful tour of the history, philosophy and mathematics of money, Orrell demonstrates how everything makes much more sense when we replace our classical economic models with ones based on quantum probability - and reveals the explosive reality of what is left once the illusions are stripped away.

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  Winning At Retail - Developing a...

  Willard N. Ander, Neil Z. Stern

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  Praise for Winning At Retail    "Winning at Retail offers the most effective strategies available  for retailers. At McDonald's, the 'Quick-EST' model is crucial,  because being close and convenient to where our customers live,  work, and shop helps us create maximum value. If you want to  harness your company's strengths to become a leader in your  category-and stay in tune with what your customers want-this is the  book for you."  -Jim Rand, Senior Vice President of Business Development,  McDonald's Corporation    "Winning at Retail provides a thoughtful approach to retail  differentiation. Ander and Stern warn of the 'treacherous middle'  into which retailers too easily drift. They inspire us to avoid  this peril through case studies of retailers who have assumed  leadership through courageous choice."  -Robert L. Price, Senior Vice President and Chief Marketing  Officer, Wawa    "In a difficult retail environment, this book provides crucial  guidance for staying on top of your competition-by taking the  customer seriously and leveraging your strengths to provide  experiences that increase customer loyalty. Will Ander and Neil  Stern elegantly argue that you can't always be the biggest,  fastest, and trendiest place on the block, but it takes only one of  these 'Ests' to be a category leader. Businesses big and small can  benefit from the carefully distilled lessons in this book."  -Bernd Schmitt, Professor of Marketing, Columbia Business School  and author of Customer Experience Management

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  Intelligent Influence -...

  D Nathan Venture

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  "Intelligent Influence: AI-Enhanced Marketing Strategies for Global Success" is a transformative guide navigating the fusion of AI and marketing. It opens with an exploration of AI's impact on consumer behavior, delves into predictive analytics and personalized marketing, and uncovers the secrets of AI-driven content creation. Chapters also address privacy, trust, and global marketing strategies. Whether you're a marketing professional or entrepreneur, this book is your essential compass in the AI marketing landscape, offering actionable insights for international success. Character count: 638

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  The Referral of a Lifetime -...

  Tim Templeton, Ken Blanchard

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  Your Best Prospects Are Referred Prospects!Nobody likes cold calls. And nobody really needs to make them. The Referral of a Lifetime teaches a step-by-step system that will allow anyone to generate a steady stream of new business through consistent, qualified referrals while retaining and maximizing business with existing customers. Tim Templeton emphasizes the importance of applying the golden rule in business—putting the relationship with your customer first, rather than just making the sale. This second edition adds a technique for creating a profile of your ideal customer and explains how to reach the tipping point on online reviews and testimonials so you can expand your business 24/7. Your customers, colleagues, and friends already know every new contact you will ever need to succeed. When you apply Tim Templeton's system, they will naturally refer those potential new customers to you.

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