Current business wisdom holds that to forge a powerfully original solution to problems, we must think outside the box. But, as Goldenberg and Boyd reveal, based on expertise and experience in both corporate and academic worlds, this is utterly wrong. It may seem counterintuitive - but faster, better and more original innovation and creativity comes from working inside your familiar world.
The newest and most inventive ideas are much closer than you think, and can be found by using five simple techniques - subtraction, task, unification, multiplication, division and attribute dependency. This strategy helped Philips use subtraction to create the slim-line DVD players we use today, while attribute dependency allowed Domino's Pizza to corner the market with their thirty-minute delivery promise.
These strategies can be used by anyone, from CEOs of multinational companies to the Chilean miners' rescue team and even leading jazz guitarist Bill Frisell, who actually restricts the range of his instrument to induce increased creativity. Intuitive, revelatory and easy-to-implement, these ideas will help you find the creative streak you never knew you had.
**Ready to embrace your inner Fearless Leader? Brendan P. Keegan is here to guide you on your way. In The FUD Factor: Overcoming Fear, Uncertainty & Doubt to Achieve the Impossible, Keegan sets the record straight: Fearless Leaders aren’t born — they are made — and we all have the capability to become the Fearless Leaders we aspire to be. Drawing on lessons learned along his own Fearless Leadership journey and the lessons learned by emerging, stuck, challenged, and get-better leaders across all industries, experiences, and ages, Keegan urges us to face our fears, believe in ourselves, and inspire others through our own commitment to show up as a Fearless Leader every day. ** ** In his carefully laid out strategy, Keegan uncovers all the qualities of Fearless Leadership and provides a clear path for aspiring and seasoned leaders to follow, a path that will empower them to achieve the impossible.**
“If you put together the best of Anthony Robbins and Wayne Dyer, what you would have would be almost as good as Steve Chandler.” —Dale Dauten, Chicago Tribune, King Features SyndicateThis Book Will Motivate You by master life coach, Steve Chandler, helps you create an action plan for living your vision, in business and in life. It features more than 100 proven methods to positively change the way you think and act—methods based on feedback from the hundreds of thousands of corporate and public seminar attendees Chandler speaks to each year. The book also includes techniques and breakthroughs he has created for individual coaching clients.This Book Will Motivate You will help you break through the negative barriers and banish the pessimistic thoughts that are preventing you from fulfilling your lifelong goals and dreams. This edition also contains mental and spiritual techniques that give readers more immediate access to action and results in their lives. If you’re ready to finally make a change, leave burnout in the dust, and reach your goals, Steve Chandler challenges you to turn your defeatist attitude into energetic, optimistic, enthusiastic accomplishments.This book was previously published as 100 Ways to Motivate Yourself.“The perfect book to motivate busy, distracted people who want to change their lives. Every chapter is a friendly, simple, and clear directive suggesting you take action in a way that piques your curiosity and then second, it satisfies it by sharing story after story to support the points Steve is making. You can’t stop by reading just one chapter.” —Mark Goulston, M.D. coauthor, Get Out of Your Own Way
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