• 0
• 0
• 0

Summary

A book for anyone who has started a business, thought about  starting a business, or just been close to someone who has, All  In Startup introduces the reader to the latest advances in  entrepreneurship, including a new understanding of how to launch a  company in a way that dramatically improves its chances of  success.  The business plan curriculum taught in most M.B.A.  programs is on the verge of extinction. A new scientific  method of entrepreneurship built around forming and testing  basic assumptions will soon replace the tired old model. The book,  told through a case study approach, follows the story of Owen Chase  who is tasked with turning his company around in 9 days. Through  rich storytelling, All In Startup provides a book-length  case study to showcase a new type of entrepreneurship, revealing  innovative business principles and the emotional reality of  entrepreneurship that goes tragically unmentioned during business  school.

Duration: about 8 hours (07:40:32)
Publishing date: 2021-10-31; Unabridged; Copyright Year: 2021. Copyright Statment: —

• Business & Economics