Other books that might interest you

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  Financial Intelligence - A...

  Karen Berman, Joe Knight

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  Since its release in 2006, Financial Intelligence has become a favorite among managers who need a guided tour through the numbers, helping them to understand not only what the numbers really mean but also why they matter.This new, completely updated edition brings the numbers up to date and continues to teach the basics of finance to managers who need to use financial data to drive their business. It also addresses issues that have become even more important in recent years, including questions around the financial crisis and those around broader financial and accounting literacy.Accessible, jargon-free, and filled with entertaining stories of real companies, Financial Intelligence gives nonfinancial managers the confidence to understand the nuance beyond the numbers to help bring everyday work to a new level.

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  The Inequality of Wealth

  Liam Byrne

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  A wide-ranging and compelling account of the historical and current causes of wealth inequality, offering prescriptions for lasting solutions to an intractable problem, and for a more equitable distribution of wealth and resources.Is equality possible in the 21st century? In The Inequality of Wealth, Liam Byrne, a former Treasury minister in Gordon Brown's government, argues that the economics of the next ten years will be critical in determining the answer to this question - and the nature of all our futures.Surveying five centuries of British capitalism and the damage wrought by the socially divisive policies of the last ten years, Byrne warns that we're fast approaching a point of no return beyond which we bequeath to Generation Z a dystopian future of irreversible rifts between the super-rich and the rest that erodes the internal bonds of once united countries and triggers the failure or the fracturing of nations. Yet it doesn't need to be like this. Change is now happening so fast that we're seeing the stuff of science fiction become a reality in our own lives. The future won't be land of milk and honey but it could be a place where we live longer, happier healthier and wealthier lives. But only if we master new ways of sharing wealth without war or revolution.Liam Byrne draws on conversations and debates with former prime ministers, presidents and policymakers around the world together with experts at the OECD, World Bank, and IMF to argue that, after twenty years of statistics and slogans, it's time for solutions that aren't just radical but plausible and achievable as well.

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  Financial Planning

  Introbooks Team

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  Financial planning plays a vital role in the success of every organization and an organization does not exist without a proper financial planning. This is the next task of an organization after setting their objectives and vision. A proper financial planning determines if the set objectives are achievable or not. This is a not a small task but it involves different set of activities which include assessing of the business environment, identifying the resource required to achieve set goals, analyzing the cost of resources, and finally identifying if any risk is associated with the set budget and objectives. Every financial planning should have a proper planning horizon. This is the time frame of the plan. Some financial plan can be short term while some are set for long time frame. It completely depends on the organization but without a proper financial planning a company will never be able to achieve success. 

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  World Class Communication - How...

  Irene B. Rosenfeld, Ken Scudder,...

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  This book details the communication responsibilities of the  C-suite, including public speaking, media appearances, internal  communication, and investor relations.  It provides examples  of good and bad handling of such situations and expert instruction  on how to manage them successfully.  It would stress the  essentiality and means of communicating well to various  constituencies and forums, including: shareholders, board of  directors, media, employees, vendors, customers, local communities,  and the media.   The reader will get a clear understanding of why all of them are  important, and get tips on how to prepare and execute a successful  approach to each.  Some of the topics to be covered are: Keys  to successful shareholder communication; How to win in the  mediaevery time out; Developing powerful public speaking  techniques; How thought leadership forums can help the bottom line;  and Rallying employee support and performance through  communication.

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  Play A Bigger Game! - Achieve...

  Rowdy McLean

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  Everyone wants more of something: more fun, more money, more time, more love, more friends, more knowledge, and Play A Bigger Game is the book you need to achieve—and exceed—these goals. A motivational resource and practical guide for helping individuals, companies, and organizations to realize their full potential, the book breaks down the challenges that can get in the way of success into easy to implement ideas and action plans.Written by one of Australia's most successful motivational speakers, Rowdy McLean, a man who has spent the last decade studying the key drivers of success and achievement, the book contains more than just goal setting advice, it's a definitive guide to goal kicking, helping you not only define what you want but providing the tools and resources you need to turn those dreams into reality.● Packed with real-life examples that illustrate the concepts and practices presented● The definitive guide to getting what you wantFilled with simple tools and strategies designed to help you get more out of life, Play A Bigger Game has everything you need to get where you want to go.

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  Unfiltered Marketing - 5 Rules...

  Stephen Denny, Paul Leinberger

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  Unfiltered Marketing's big ideas apply to business strategy, marketing, and the future of the brand/consumer relationship. It is a playbook for managers and for anyone interested in the ever-changing interaction between technology and culture.“Denny and Leinberger capture the profound truths and deep realities of leading and marketing in a rapidly evolving world of digital platforms.” —Blake Irving, former CEO of GoDaddyYou can fake authenticity. But in this digitally saturated age, your customers will see through any misdirection.As we are constantly on our electronic devices, we have come to distrust curated media and traditional PR. Stephen Denny and Paul Leinberger have found that people now want to make their own decisions based on raw footage, real-time updates, and unfiltered livestreams. How, then, do marketing executives and others gain consumer trust? These Fortune 500 consultants present the answer in Unfiltered Marketing.Drawing on four years of global research, authors Denny and Leinberger have developed a comprehensive five-step process for successfully rehumanizing the digital brand experience and gaining customer loyalty. To follow it, companies must understand that consumers are (1) seeking control in an out-of-control world; and executives must rework their brand to be (2) unscripted, (3) in-process, and (4) in-context, in order to master (5) heroic credibility (brands standing by their philosophy and values). Abiding by these rules, businesses follow in the successful footsteps of brands like Patagonia, T-Mobile, adidas, GoDaddy, and others.

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