Join us on a literary world trip!
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Subscribe to read the full book or read the first pages for free!
All characters reduced
The Compass and the Nail - How the Patagonia Model of Loyalty Can Save Your Business and Might Just Save the Planet - cover

We are sorry! The publisher (or author) gave us the instruction to take down this book from our catalog. But please don't worry, you still have more than 500,000 other books you can enjoy!

The Compass and the Nail - How the Patagonia Model of Loyalty Can Save Your Business and Might Just Save the Planet

Craig Wilson

Publisher: Rare Bird Books, A Vireo Book

  • 0
  • 0
  • 0

Summary

Brand development and direct marketing expert, Craig Wilson, argues for the responsibility of consumers and the companies they spend money with. It is only through the power of the consumer, and the dedication of businesses to creating responsible and sustainable products, that we will be able to combat the draining of resources and the chemicals behind global warming and air and water pollution.Craig Wilson's The Compass and the Nail lays out a plan for how businesses can use consumer concern for the planet in order to create more successful businesses, while at the same time pushing forward in more sustainable business practices.
Available since: 07/20/2015.

Other books that might interest you

  • The High 5 Habit - Take Control of Your Life with One Simple Habit - cover

    The High 5 Habit - Take Control...

    Mel Robbins

    • 0
    • 0
    • 0
    In her global phenomenon The 5 Second Rule, Mel Robbins taught millions of people around the world the five second secret to motivation. Now she's back with another simple, proven tool you can use to take control of your life: The High 5 Habit. 
    Don't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life. 
    Imagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit. 
    You'd be unstoppable. 
    In this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF. 
    If you struggle with self-doubt (and who doesn't?) ... 
    If you're tired of that nagging critic in your head (could somebody evict them already?) ... 
    If you're wildly successful but all you focus on is what's going wrong (you're not alone) ... 
    If you're sick of watching everybody else get ahead while you sit on the couch with your dog (don't bring your dog into this) ... 
    ...Mel dedicates this book to you. 
    Using her signature science-backed wisdom, deeply personal stories, and the real-life results that The High 5 Habit is creating in people's lives around the world (and you'll meet a lot of them throughout this book), Mel will teach you how to make believing in yourself a habit so that you operate with the confidence that your goals and dreams demand.
    Show book
  • The Win-Win Wealth Strategy - 7 Investments the Government Will Pay You to Make 1st Edition - cover

    The Win-Win Wealth Strategy - 7...

    Tom Wheelwright

    • 0
    • 0
    • 0
    In The Win-Win Wealth Strategy: 7 Investments the Government Will Pay You to Make, celebrated entrepreneur, investor, and bestselling author Tom Wheelwright, CPA, transforms the way you think about building wealth and challenges the paradigm that tax incentives are immoral loopholes. Backed by deep research in fifteen countries, he identifies seven investing strategies that are A-OK with governments worldwide and will fatten your wallet while making the world a better place.You'll learn:● How to tax-effectively invest in business, technology, energy, real estate, insurance, agriculture, and retirement accounts● How to use tax incentives to help pay for your next car, house, or tuition bill● Why "the rich" are not "a drain on society" and, more importantly, how to become one of themAn indispensable and startlingly insightful exploration of straightforward investing strategies, The Win-Win Wealth Strategy improves your confidence in tax-effective investing, so you make better decisions with your money and supercharge your family's generational wealth while creating jobs, developing technology and improving access to food, energy, and housing.
    Show book
  • Discovering Your Greatest Opportunities - cover

    Discovering Your Greatest...

    James B. Swartz

    • 0
    • 0
    • 0
    Swartz discovered many common traits in the world's most successful people that you'll find encouraging. For example, you're never too old, dismal failure is often followed by extraordinary achievement, and taking time off might turn on your greatest inspiration. Best of all, achieving your greatest success may be easier than you expect. He explains, "Often people take every opportunity that comes along.
    Show book
  • 7Twelve - A Diversified Investment Portfolio with a Plan - cover

    7Twelve - A Diversified...

    Craig L. Israelsen

    • 0
    • 0
    • 0
    7Twelve represents the 7 major asset classes and 12 subgroups that  truly count in a well diversified portfolio. Over the last 10  years, the numbers generated by 7Twelve are nothing less than  stellar-and you can do similarly using major mutual fund companies  and ETFs by spending a fraction of time each month or each quarter  to rebalance. 7Twelve founder, Prof. Craig Israelsen, shows just  how easy it is to manage a successful portfolio with a plan, rather  than manage your money piecemeal. Israelsen describes in simple and  ready-to-apply terms what the 7Twelve of your portfolio not only  looks like, but how to make it become reality for you.
    Show book
  • Project Management - The Ultimate Guide to Help You Master and Innovate Projects with Lean Thinking Including How to Dominate Agile Scrum Kanban and Six Sigma - cover

    Project Management - The...

    Ricky Toyoda

    • 0
    • 0
    • 0
    Do you want to learn how to manage and innovate projects with your team, save time, and achieve your goals? 
    Like it or not, good project management doesn’t just happen - just like excellent athletes and their coaches don’t just happen.  
    Good project management is a cumulus of factors that influence the outcome of a project. On the one hand, you need a team dedicated to working within deadlines and within the quality and functionality specifications of the client.  
    This Audiobook covers the following topics: 
    ·     Lean Thinking. It helps you have real-time experience with the customers, and you can build the product in line with their taste and expectations. You cannot always be in the same position. "No Growth" is terrible for business. Big enterprises, including startup businesses, are sure to have ups and downs at one point in time. There will be discouragement, break in production, and other hazards surround the business world. 
    ·     Agile. It is about a lot more than just hanging out in circles every day and playing little games when it comes to splitting larger tasks into smaller ones. In simple terms, a project is a series of activities meant to achieve a specific goal. The goal might be something pretty large, like a brand new, innovative software application. Or it might be something internal, like boosting the engagement among the employees. 
    ·     Scrum. It is possibly the very first thing that people think about when someone mentions Agile. It's no coincidence, and this is the most frequently used framework that teams use. It provides the highest possible value for products, allows developers to quickly and decisively adapt to changes, and keeps them productive. It's the values, the team, the work put in, and the communication necessary for the project.
    Show book
  • Your Story Well Told! - Creative Strategies to Develop and Perform Stories that Wow an Audience - cover

    Your Story Well Told! - Creative...

    Corey Rosen

    • 0
    • 0
    • 0
    Learn how to tell a good story with Your Story, Well Told! Jam-packed with some of the best storytelling strategies, this manual gives creatives the confidence bump they need to make the sale, land the client, propose a toast, or impress their date.The following is (not) a work of fiction. We've all got stories to tell—but how do you make your story the best story? In Your Story, Well Told!, Moth veteran Corey Rosen inspires you to get on stage and tell your story. Using the best storytelling techniques from improvisational theater, Rosen designs an accessible guide for all ages and skill levels. Crafted to help ordinary people tell extraordinary stories, this laugh out loud handbook covers everything from how to tell a good story to going off script.Spontaneous stories to tell. The best storytelling uses improvisation to enthrall, entertain, and keep audiences on edge. Laugh along with tales of performance triumphs (and disasters) and explore ways to tell your story with confidence and spontaneity. From brainstorming and development to performance and memorization techniques, you'll learn how to tell a good story with a variety of structures and editing approaches that bring out your best story; improv exercises to stimulate creativity without feeling foolish; and quick and easy lessons on building stories to tell.
    Show book