Just as nuclear fusion produces massive energy from combining two nuclei, a fusion in business, technology, and the arts can release massive value—creating whole new companies, industries, and human capabilities. Examples of the fusion technique for high-value, radical innovation are presented in this unique collection of stories about innovating across industries, fields, organizational silos, nations, social class, and more. This book is the result of a global research study of 30 world-class innovators who have collectively created billions of dollars’ worth of business value, as well as new advances in the arts and sciences that bring joy to the world and can save millions of lives. Insights from the journeys of the innovators provided in this book will help leaders, organizations, and individuals succeed in their innovative endeavors. In addition, each chapter provides a link to a short video that provides further insights, mostly from the innovators themselves. Innovation through Fusion is essential reading for individual innovators who would like to create the future; teams and organizations that need to craft radical or high-value innovations (especially across industries or organizational silos); and leaders concerned about declining returns on innovation efforts and uncertain about organizational survival in a disruptive world. The author provides a new model of lateral innovation—useful both as an innovation process and as a framework to assess your lateral innovation capabilities. The book is replete with value-creation examples of lives saved, billions of dollars of savings/growth, and new products, services, and companies, as well as stories of leading lateral innovators—who they are and how they succeeded. For the author’s talk on Fusion at EmTech Asia/MIT Technology Review, featured in Asian Scientist magazine, click here: https://www.asianscientist.com/2019/04/features/ipi-singapore-emtech-asia-cj-meadows-innovation/ For a review of the book on YourStory, click here: https://yourstory.com/2021/02/fusion-innovation-entrepreneurs-business-value-social-impact?utm_pageloadtype=scroll
A twenty-first–century sales philosophy that “gets straight to the point about what works, and what doesn’t work in today’s marketplace” (Kevin Kruse, New York Times-bestselling author of 15 SecretsSuccessful People Know About Time Management, Founder and CEO of LeadX).
Being successful at sales has nothing to do with “selling.” The best salespeople are the ones who are always curious—not always closing. Succeed Without Selling contains everything a small business owner or sales professional needs to know about what it takes to be successful. From prospecting to discovery to referrals and strategic alliances, it’s all covered. There are even chapters for sales managers, direct sellers, and service providers.
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