Subscribe and enjoy more than 800,000 books
Add this book to bookshelf
Grey 902feb64d8b6d481ab8ddda06fbebbba4c95dfa9b7936a7beeb197266cd8b846
Write a new comment Default profile 50px
Grey 902feb64d8b6d481ab8ddda06fbebbba4c95dfa9b7936a7beeb197266cd8b846
Console Wars - Sega Nintendo and the Battle that Defined a Generation - cover

Console Wars - Sega Nintendo and the Battle that Defined a Generation

Blake J. Harris

Publisher: Dey Street Books

  • 2
  • 5
  • 0

Summary

A BEST BOOK OF THE YEAR: NPR, Slate, Publishers Weekly, Goodreads 
Following the success of The Accidental Billionaires and Moneyball comes Console Wars—a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry. 
In 1990, Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo. 
The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan. 
Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It’s the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

Other books that might interest you

  • Busy Bags Kids Will Love - Make-Ahead Activity Kits for a Happy Preschooler and Stress-Free Parent - cover

    Busy Bags Kids Will Love -...

    Sara McClure

    • 0
    • 1
    • 0
    An engaging variety of mentally stimulating activities that keep children away from the TVOffering 52 educational activities that develop fine motor skills and inspire STEAM (science, technology, engineering, art, and math) learning, Busy Bags Kids Will Love teaches you how to achieve that much-needed quiet time without the guilt. Best of all, you don’t have to break the piggy bank for these easily affordable, colorfully delightful crafting projects. This book offers a multitude of diverse activities for developing toddlers. Each one unlocks your preschooler's ever growing cognitive sensory functions: touch, sight, hearing, and smell. Crafts like ABC sticker puzzles, silly straws, button flowers, and build a robot make for fun quiet time while brightening the toddler’s day! The book’s 52 ideas are the perfect indoor and outdoor treat for birthdays, holidays, and everyday playtime come rain or shine.
    Show book
  • Hygge: 21 Fantastic Tips to Live a Like a Danish - cover

    Hygge: 21 Fantastic Tips to Live...

    Ryan Dixon

    • 0
    • 1
    • 0
    Hygge. You’ve seen this word all over the internet, from Facebook to Pinterest. You’ve probably even seen it in bookstores. It leaves you wondering what the heck it is. 
    Hygge, pronounced hue-ga (yeah, we didn’t pronounce it right either), is an everyday experience. This Danish word translates to “coziness.” Who wouldn’t want a cozy life? You do! That’s why you are looking at this book! 
    In “Hygge: 21 Fantastic Tips to Live a Like a Danish” you will learn to use hygge to cozy-fy your life.  
      
    In this book, you will cover: 
    - How to have a beautiful hygge-worthy home in easy-to-follow steps 
    - What kind of food and drinks are considered hygge and recipes to make them 
    - Essentials you need to live a hygge life 
    - And types of rituals you can add to your day to day life to make it more hygge
    Show book
  • First Beading - Simple Projects for Beaders - cover

    First Beading - Simple Projects...

    Jema Hewit

    • 1
    • 1
    • 0
    Covering all aspects of this increasingly popular craft, First Beading will get you stringing, weaving, and stitching with beads straightaway. Choose from over 20 beading projects for all skills levels, from bracelets and earrings to scarves and bags. Step-by-step photography and easy-to-follow instructions guide you through every aspect of each project, guaranteeing success every time. Workshop sections introduce each new technique, so that you are prepared when it comes to beading up a piece of jewellery or special gift. Whether you're a beginner or an experienced beader, this comprehensive guide is sure to inspire.
    Show book
  • Upcycling Cans and Bottles: 40 DIY Projects to Reuse Old Cans and Bottles for Crafts and Home Decorations! - DIY Projects - cover

    Upcycling Cans and Bottles: 40...

    Cheryl Palmer

    • 0
    • 1
    • 0
    Upcycling Cans and Bottles: 40 DIY Projects to Reuse Old Cans and Bottle for Crafts and Home Decorations! 
    There is a new term used to turn something used, old and worthless into something new, beautiful and useful – and that is called upcycling. 
    Now, if you are one who is really into crafting, and even if you are not, this book will make sure that you will have that creative fix that you need, while helping you keep your things in order and get rid of trash without having to spend so much money or throwing stuff away. The book aims to provide: 
    ·         Enlightenment on the different benefits and advantages of upcycling and recycling your trash and old household items. 
    ·         Upcycling projects that you can do using wine bottles. 
    ·         DIY projects using plastic bottles. 
    ·         DIY crafting ideas using mason jars and mason jar lids. 
    ·         Different ways to upcycle cans. 
    With the help of this book, readers will be able to see the value in things that seem to be useless, old and considered as trash. The projects featured here will not only help you save lots of money but these will also awaken the sleeping crafter and upcycling diva in you. 
    Don’t Delay. Download This Book Now. 
    ​
    Show book
  • Mason Jar Crafts - DIY Projects for Adorable and Rustic Decor Storage Lighting Gifts and Much More - cover

    Mason Jar Crafts - DIY Projects...

    Lauren Elise Donaldson

    • 0
    • 1
    • 0
    Mason jar crafts are extremely popular on Pinterest and crafting blogs First book to focus on the new wave of trendy mason jar projectsFeatures more than 40 projects fully illustrated with full-color photosAuthor is a stylist and craft blogger
    Show book
  • DIY Projects: 48 Incredibly Useful DIY Projects For Your Home And Everyday Life - cover

    DIY Projects: 48 Incredibly...

    Louise Clark

    • 0
    • 1
    • 0
    Whether you are new to DIY or have been doing it for some time, this book is full of a wide variety of creative and useful DIY projects that cover many areas. From making your own art and creating storage and organization solutions to making your own home and beauty products, this book has it all! Every DIY tutorial in this book is simple with easy-to-follow instructions. Many of the projects included are cost-effective and require materials that you might already have in your own home! This book and its many projects will open you up to the many possibilities of doing-it-yourself! 
    Here is what you will learn after reading this book: 
    Tools and Materials 
    Outdoors 
    Art and Decor 
    Organization 
    Candles 
    Bath, Beauty, and Relaxation 
    Scent Solutions 
    Produce 
    Cleaning Solutions 
    Gifts and Mail
    Show book