Other books that might interest you

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  1001 Ways to Reward Employees

  Bob Nelson

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  Management expert Bob Nelson provides 1001 ways to provide the right reinforcement to get and reward excellent performance. He took the seeds of an idea and turned it into something indispensable for business.

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  The Sonic Boom - How Sound...

  Tyler Gray, Joel Beckerman

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  A fascinating study on the influence of sound—and how companies wrangle its power to affect our moods, our shopping habits, and our lives.   From movie scores and national anthems to cell-phone dings and squeaky shoes, sound and music impact how we perceive the stories, situations, and products we encounter every day. In The Sonic Boom, composer and strategic sound expert Joel Beckerman reveals sound’s surprising power to influence our decisions, opinions, and actions in ways we might not even notice: discordant ambient noise can induce anxiety; ice cream truck jingles can bring you back to your childhood.   You don’t need to be a musician or a composer to harness the power of sound. Companies, brands, and individuals can strategically use sound to get to the core of their mission, influence how they’re perceived by their audiences, and gain a competitive edge. Whether you’re a corporate giant connecting with millions of customers or a teacher connecting with one classroom of students, the key to an effective sonic strategy is the creation of “boom moments”—transcendent instants when sound connects with a listener’s emotional core.   “Equal parts sociological study and business advice, using unique everyday examples—for instance, how the fate of the Chili’s fajita empire rested on the sound of the sizzling platter, and how Disneyland approaches soundscapes for a fully immersive experience—to explain how sound effects our mood and shopping habits.” —Entertainment Weekly   “Music defines us. Joel Beckerman knows. Let him tell you all about it.” —Anthony Bourdain   “The Sonic Boom reveals the music and structured cacophony of everyday life.” —Moby  

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  You're About to Make a Terrible...

  Olivier Sibony

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  A lively, research-based tour of nine common business decision-making traps—and practical tools foravoiding them—from a professor of strategic thinkingWe all make decisions all the time. It’s so natural that we hardly stop to think about it. Yet even the smartest andmost experienced among us make frequent and predictable errors. So, what makes a good decision? Should we trustour intuition, and if so, when? How can we avoid being tripped up by cognitive biases when we are not even awareof them?In You’re About to Make a Terrible Mistake!, strategy professor and management consultant Olivier Sibony drawson dozens of fascinating and engaging case studies to show how cognitive biases routinely lead all of us—includingeven the most renowned business titans—into nine common decision-making traps. But instead of rehashing the sameold “debiasing” techniques that fail managers time and again, Sibony explains that the best way to avoid the pitfallsof cognitive bias is to craft an effective decision-making architecture in your organization—a system of techniquesand processes that leverage collective intelligence to help leaders make the best decisions possible. And provides fortyconcrete methods for doing so.Distinctive in the clarity and practicality of its message, You’re About to Make a Terrible Mistake! distills the latestdevelopments in behavioral economics and cognitive psychology into actionable tools for making smart, effectivedecisions in business and beyond.

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  Entrepreneurship - A Very Short...

  Paul Westhead, Mike Wright

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  There has been an explosion of interest in entrepreneurs in the popular media, as well as in business, policy, and education. But what do entrepreneurs do? What is entrepreneurship and why is it important? What is distinctive about entrepreneurs? And where do they come from?In this Very Short Introduction Paul Westhead and Mike Wright weave a pathway through the debates about entrepreneurship, providing a guide to the entrepreneurial process. They look at how the actions of entrepreneurs are shaped by the external environment and availability of resources, consider the types of organizations in which entrepreneurs can be found, and look at the diversity in their backgrounds, experience, and how they think and learn. Lastly, they consider the impact that entrepreneurs have on modern market economies and look at the future of entrepreneurship in our increasingly globalized world.

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  Roughnecks Drillers and Tool...

  Gerald Lynch

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  A working-class history of the Texas oil fields, as told by one of its workers.Oil, the black gold of Texas, has given rise to many a myth. Oil could turn a man overnight into a millionaire—and did—for some. But these myths have obscured what life was really like in the oil patch, a place that was neither the El Dorado of legend nor quite the unredeemed den of sin and iniquity that some feared. In Roughnecks, Drillers, and Tool Pushers, Gerald Lynch provides a much-needed insider’s view of the oil industry, describing life in various oil fields in and around Texas. He also chronicles changes in drilling methods and oil-field technology and how these changes affected him and his fellow oil-field workers. No one else has written a working-class history of the oil fields as colorful and articulate as this one.

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  Corporate Chanakya

  Radhakrishnan Pillai

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  In the 4th century BC, Chanakya documented his ideas on leadership and strategy in the Arthashashtra. In the present book, the author simplifies these age-old formulae for success for today's leaders. In its sections on Leadership, Management & Training, Corporate Chanakya applies Chanakya's Wisdom across a host of areas including business organisation, strategy, decision making, finance, time management and responsibilities of a leader. Gain from this guide and discover the leader in you...

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