Other books that might interest you

• 

  The Science of Customer...

  Jim Karrh

  • 0
  • 0
  • 0

  Engaging, practical, and immediately useful for any business and its messengers on how to talk about their business and connect with their customers.The vast majority of word of mouth happens offline, in everyday conversations. In The Science of Customer Connections, Karrh offers simple concepts plus practical guidance for individual professionals, teams, and complex organizations to be part of those conversations in ways that grow their business. With clear language and a sense of humor, Karrh guides readers step by step to create: A message that is memorable, interesting to buyers, and built to shareA growing set of messengers who include your story in their everyday conversationsManagement habits that build consistency and scale Readers will be equipped to engage customers and employees, build trustworthiness, and grow profitably—without necessarily having to change their business model, offerings, pricing, distribution, or people. Instead, they can quickly elevate the way that everyone close to the business talks about it, consistently resulting in stronger cross-selling and upselling of additional products and services, higher customer satisfaction, and more consistent employee engagement.Inspirational real-world examples are presented from entrepreneurs and career changers, growth companies, and large global organizations.

  Show book

• 

  Working Relationships - Using...

  Bob Wall

  • 0
  • 0
  • 0

  Hailed by PMA, the Independent Book Publisher's Association, as a "business breakthrough" and "one of the thirty best business books of the year" by Soundview, the first edition of Working Relationships set the standard for managing conflict and developing teamwork while learning to get along with friends and foes at work.Now author Bob Wall is back with the latest research and field-tested knowledge about the critical role emotional intelligence (EQ) plays in achieving workplace and career success.

  Show book

• 

  Travel Insurance

  Introbooks Team

  • 0
  • 0
  • 0

  Do you love travelling and exploring the world? Well, if you do, then you must make sure that you get travel insurance as well because it is going to help you in getting rid of half the problems. Here, in this book, you are going to get to know everything about travelling and travel insurance and the advantages that it has. The things that we have mentioned in this book are:What is the meaning of travel insurance?Why should you buy travel insurance in the first place?Issues that are covered by travel insurance.Things that will be provided to you in the travel insurance planOther options are given by the travel insurance companies to youCustomized insurance plans that you can get according to your requirementsThings that are not covered by the travel insurance plansImportant things that you need to keep in mind before selecting a particular planThings that are going to help you decide which plan you should opt forSome really important travelling advices that are going to help you in the long runDos and don’ts of travel insurance

  Show book

• 

  Midnight Blue Thoughts

  Gitte Sparsø

  • 0
  • 0
  • 0

  Inspiration for spiritual and personal development.
  Some of the columns are now collected in the book "Midnight Blue Thoughts".
  If you are in doubt about what and which path in life may be right for you, you will be inspired and encouraged in this book to feel in your soul and in your heart.
  Be loyal to yourself and trust what you, sincerely, feel in your heart and in your soul.
  In no way let yourself be pressured by your surroundings.
  What may be right for others may not be right for you, and vice versa.
  Be inspired by the clumps that form food for thought and take only what you can use.
  
  External review of "Midnight Blue Thoughts":
  This book with the poetic title "Midnight Blue Thoughts" is intended for people who want guiding inspiration for which path or path to choose in life.
  It is a nice little and very inspiring book, which will be obvious to have when a workplace offers management or personal development courses.
  The book can give us an understanding of letting ourselves be inspired by the power of the heart and not just letting ourselves be controlled by the brain.
  The book is highly recommended

  Show book

• 

  Epistemological Problems of...

  Ludwig Von Mises

  • 0
  • 0
  • 0

  "Epistemological Problems of Economics" is a seminal work by the Austrian economist Ludwig von Mises, originally published in 1933. In this book, Mises delves into the fundamental epistemological questions underlying economic theory and methodology. He explores the nature of economic laws, the role of assumptions and predictions in economic analysis, and the validity of economic reasoning in a world of uncertainty. The book addresses crucial issues such as the nature of economic knowledge, the distinction between economic theory and history, the possibility of economic prediction, and the limits of mathematical modeling in economics.

  Show book

• 

  Brainfluence - 100 Ways to...

  Roger Dooley

  • 0
  • 0
  • 0

  Neuromarketing studies the way the brain responds to various  cognitive and sensory marketing stimuli. Analysts use this to  measure a consumer's preference, what a customer reacts to, and why  consumers make certain decisions. This scientific approach to  marketing has helped many brands and companies determine how to  best market their products to different demographics and consumer  groups.   Brainfluence explains how to practically apply  neuroscience and behavior research to everyday marketing problems.  This book is designed to be a practical guide with quick and easy  takeaways offered in 60 short chapters, each containing one key  strategy.  The chapters are organized into major groups,  mainly by application: in-person sales, Web marketing, print  advertising, and many others. The book explains several key  concepts, including:    New insights into what makes people buy  Ways for brands to form emotional bonds with  customers  Short, easy to digest ideas that can be accessed in any  order  Techniques for all types of businesses, including small  businesses and non-profits    This book contains practical, easy-to-understand ways to improve  marketing, advertising, and sales efforts.

  Show book